日前在四川省成都市举办的第二届金熊猫奖活动上，逾百家企业通过"遇见光影·牵手成都"成都影视产 业项目签约仪式，共计签约64个影视产业相关项目，总签约额超120亿元。影视产业具备文化影响力和 市场需求度，又能通过与文旅、餐饮等各类产业融合发展带动地方经济，在丰富群众精神生活、创造经 济效益等方面发挥着重要作用。 近年来，不少地方高度重视影视产业的发展，从政策、资金、人才引进等多维度给予支持。然而，部分 地方的影视项目过度追求商业利益与流量效益，忽视了文化品质与可持续发展。如何进一步推动影视产 业长远发展，值得各方深入思考。 但也要看到，部分影视产业从业者过度追求一时的流量红利和票房收益，既缺乏打造精品的能力，也缺 乏长远发展的眼光。长此以往，不仅不能将影视产业与区域经济发展有机结合，还会给当地文化传播与 产业发展带来不利影响。 为此，要从多方入手，推动影视产业高质量发展，为区域经济注入更多新动能。影视作品承载着文化价 值与经济价值的双重属性，各方应合力打造风清气正的创作环境，以精品创作弘扬中华优秀传统文化和 社会主义核心价值观，兼顾文化影响和商业收益，才能获得社会认可、观众认同。另外，要在创作方式 上创新。要运 ...

"硬核的惠企举措和良好的产业发展生态，为引进中影等头部影视企业奠定了基础。当中影（无锡）项 目落户惠山区钱桥街道时，当地政府又以高效的服务机制及时跟进配套支持，保障了影视项目高效输 出。"锡西文化创意产业园负责人杨斌说。 在"政策+服务"的合力加持下，无锡惠山以产业力量助推影视精品生产的成效正加速显现。在今年已上 映的重点影片中，除《南京照相馆》由惠山企业领衔出品外，《东极岛》75%的场景在惠山搭建拍摄， 《戏台》《你行！你上！》等多部作品均有"惠山元素"。 本报讯 （记者 张良琴） 据网络平台最新数据，电影《南京照相馆》总票房已突破30亿元，观影人次超 8475万，不仅荣获今年国内暑期档影片票房桂冠，更是一举斩获第20届中国长春电影节"金鹿奖"最佳影 片等三项大奖。该影片是中影（无锡）电影制片有限公司落地锡西文化创意产业园后的首部力作，其高 效产出正是无锡惠山区全力推进电影产业高质量发展的缩影。 近年来，惠山区紧密衔接政策导向，深度结合区域影视文化产业发展实际，陆续出台《惠山区文化产业 高质量发展三年行动计划（2023—2025）》《关于推动惠山区文化高质量发展若干政策》，在精品创 作、载体建设和电影生态等 ...

Core Viewpoint - Guangdong has launched 87 policy measures to promote high-quality development in the cultural industry, with a specific focus on the film and television sector in Jiangmen, which aims to enhance its position as a key player in the Greater Bay Area's film industry [1]. Group 1: Policy Initiatives - Jiangmen has released 28 policy measures to accelerate the development of its film industry, emphasizing the provision of one-stop services for film production [1]. - The city will establish a comprehensive film service platform and a database of film resources to streamline the filming process [2]. Group 2: Service Enhancements - Jiangmen will offer a dedicated film collaboration hotline and online application services to facilitate filming in the region, ensuring an 8-hour turnaround for application reviews [3]. - The city aims to create a "1+7+N" service structure, including a city-level service center and multiple county-level centers to provide comprehensive support for film crews [2]. Group 3: Industry Development - Jiangmen plans to cultivate a film industry demonstration zone between Taishan and Kaiping, leveraging existing scenic locations to attract more film productions [4]. - The city will establish a "China Overseas Chinese Network Literature + Short Drama Creation Incubation Center" to foster talent and content creation in the short drama sector [4]. Group 4: Financial Incentives - Jiangmen will explore cost reimbursement and reward mechanisms for film crews, including discounts on venue rentals and accommodations, to encourage filming in the area [5]. - The city encourages local governments to implement additional incentives for film companies, aiming to attract influential external film companies to establish branches in Jiangmen [6].

Core Viewpoint - Guangdong has launched a comprehensive "policy package" aimed at promoting high-quality development in the cultural industry, specifically targeting the film and television sector, with 15 key measures to enhance the entire industry chain [1] Group 1: Policy Measures - The "15 policies" include increased support for outstanding film and television works, with funding up to 20 million yuan for production, 30 million yuan for box office rewards, and 8 million yuan for awards [2] - The measures aim to address the low concentration of the film and television industry in Guangdong by creating the Pearl River Delta film and television industry belt and offering tax incentives [2] - A mechanism for financing, trading, and distribution of film projects will be established, encouraging the construction of specialized cinema chains and supporting the internationalization of excellent film and television works [2] Group 2: Talent Development - The policies will enhance conditions for film and television talent development, including funding for youth film talent training and support for relevant academic programs in local universities [2] - The "Star Plan" will focus on nurturing young filmmakers, while also attracting talent from across the country to Guangdong [2] Group 3: Service and Collaboration - A provincial comprehensive service platform for film and television production will be established to provide better support for filming crews, including a new mini-program for service coordination [3] - The measures will promote collaboration between Guangdong, Hong Kong, and Macau, facilitating training and exchanges for film professionals and supporting joint projects [3] Group 4: Implementation and Future Outlook - The government will detail specific operational methods to ensure the effective implementation of these policies, aiming to attract domestic and international film enterprises to Guangdong [4]

Core Viewpoint - The Guangdong Provincial Committee of the Communist Party of China and the Guangdong Provincial Radio and Television Bureau have issued policies aimed at promoting the high-quality development of the film and television industry in Guangdong, aligning with national cultural strategies and local development plans [1]. Group 1: Development Strategies - Establishing the Pearl River Delta Film and Television Industry Belt by leveraging the dual-city engine of Guangzhou and Shenzhen, creating industry clusters, and utilizing tax incentives for eligible enterprises [2]. - Creating a film and television project selection database to encourage diverse creative themes and support small-budget films [3]. Group 2: Financial Support Mechanisms - Providing financial support for key projects identified by national film authorities, with funding up to 5 million yuan during the project incubation phase and up to 20 million yuan during production [4]. - Implementing a reward system for box office achievements, including 500,000 yuan for films reaching 100 million yuan in domestic box office and additional rewards for higher earnings [5]. Group 3: Industry Infrastructure - Promoting the professional development of the film and television industry belt, enhancing planning and support for industry parks, and attracting leading production companies and technology developers [7]. - Establishing mechanisms for distribution recommendations and investment matchmaking to facilitate the promotion of quality films [8]. Group 4: Technological Advancement - Offering financial support for the establishment of new filming locations and advanced technology studios, with up to 2 million yuan for new projects [9]. - Rewarding films utilizing high-tech filming techniques that achieve box office success, with incentives for those using virtual reality technologies [9]. Group 5: Talent Development - Supporting the introduction and training of film and television talents, including funding for projects led by award-winning professionals and establishing a talent pool for young filmmakers [12][13]. - Encouraging collaboration between educational institutions and the film industry to enhance talent training and practical experience [13]. Group 6: Service Improvement - Establishing a provincial-level comprehensive service platform for film production, providing free policy consultation and coordination services for film crews [14]. - Encouraging local governments to create supportive environments for filming, including incentives for projects shot in their regions [14].