Core Insights - The global shift towards sustainable packaging is accelerating due to consumer demand, regulatory pressures, and business recognition of the strategic benefits of eco-friendly solutions [1] Group 1: Cost and Economic Constraints - A significant barrier for packaging purchasers is the higher cost of sustainable materials, which can be two to five times more expensive than traditional plastics [3] - The variability in consumer willingness to pay for sustainable packaging complicates the ability to pass these costs onto consumers, creating challenges in balancing sustainability goals with profit margins [4] - The demand for recycled materials is expected to exceed supply in the coming years, intensifying economic pressures on purchasers [4] Group 2: Performance and Functional Limitations - Sustainable packaging materials often do not meet the performance standards of conventional options, leading to potential issues such as increased product spoilage and reduced shelf appeal [5] - Addressing performance limitations may require investments in specialized machinery or the use of multiple materials, which can complicate manufacturing processes and affect recyclability [6] - Companies must carefully assess the trade-offs between environmental benefits and practical performance to maintain product integrity [6] Group 3: Regulatory Uncertainty and Compliance Challenges - The regulatory landscape for sustainable packaging is becoming increasingly complex, with varying rules across different regions, creating uncertainty for companies operating on a global scale [7]