成本与利润失衡

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养生壶炸伤1岁孩童,小熊电器再陷风波
Xin Lang Cai Jing· 2025-09-29 06:37
素有"网红小家电"之称的小熊电器,因一场严重的产品安全事故被推上舆论风口。 9月27日,济南一名消费者爆料称,近日家中正在使用的小熊电器养生壶突然发生爆炸。这起事故导致 一名一岁孩童全身40%大面积烫伤,情况一度危急。目前,受伤孩子已进行了手术,但后续还需要进行 植皮修复疤痕。 对此,小熊电器官方客服回应《BUG》栏目称,"目前,我们正在全力核查事件的详细原因。小熊品牌 一直将产品安全置于首位,事件发生后,我们已经安排专人赶往医院并提供力所能及的帮助。""请允许 我们致以最诚挚的歉意,养生壶从设计到生产都经过了多轮安全检测,均有检测报告"。 小熊电器致歉,坚称产品经过多轮安全检测 然而,高增长的光环之下,成本与利润的失衡已成为不容忽视的隐忧。 9月27日,济南一位消费者称,20日家里小熊电器养生壶突然爆炸致一岁孩子全身40%大面积烫伤。当 时养生壶崩出的碎玻璃砸中孩子,热水泼了孩子一身。 9月24日,孩子接受了紧急手术,但这仅仅是漫长征程的开始。根据医疗方案,后续还必须进行植皮与 疤痕修复治疗。这种治疗过程对于成人而言都已痛苦难忍,对于一个仅有一岁的幼儿来说,更是难以言 表的巨大折磨与挑战。 对此,小熊电器官 ...
养生壶爆炸!小熊电器因炸伤1岁孩童致歉
新浪财经· 2025-09-28 07:08
Core Viewpoint - The article highlights a serious product safety incident involving Bear Electric, which has led to significant public scrutiny and concerns regarding the company's product quality and safety standards [3][5][19]. Group 1: Incident Overview - On September 27, a consumer reported that a Bear Electric health pot exploded, resulting in severe burns to a one-year-old child, with 40% of the body affected [5][19]. - The child underwent emergency surgery on September 24 and will require further skin grafting and scar treatment [5][19]. - Bear Electric's customer service stated they are investigating the incident and emphasized their commitment to product safety, claiming that all products undergo multiple safety tests before leaving the factory [7][19]. Group 2: Company Background and Financial Performance - Bear Electric was established in March 2006 and specializes in creative small appliances, launching its brand "Bear" [9]. - The company went public in 2019 and has seen a compound annual growth rate (CAGR) of over 20% in revenue from 2016 to 2023 [9]. - For the first half of 2025, Bear Electric reported total revenue of 2.535 billion yuan, an increase of 18.94% year-on-year, and a net profit of 205 million yuan, up 27.32% [9]. Group 3: Product Quality Issues - Despite high growth, Bear Electric faces significant challenges with cost and profit imbalances, particularly in personal care appliances and overseas markets, where costs surged by 489.35% and 139.60%, respectively, leading to declines in gross margins [10]. - The company has a history of product quality issues, being frequently reported for non-compliance and quality problems by regulatory authorities [16][19]. - Complaints from consumers regarding product quality, safety hazards, and poor after-sales service have been prevalent, with 1,307 complaints recorded on the Black Cat complaint platform [19][20].