户外运动产业高质量发展
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国家发改委:将用好各类中央资金支持首批高质量户外运动目的地建设
Mei Ri Jing Ji Xin Wen· 2025-10-31 03:28
Core Viewpoint - The National Development and Reform Commission (NDRC) has released the first batch of high-quality outdoor sports destination construction areas, aiming to support regions with the necessary conditions and foundations to enhance outdoor sports experiences for the public, thereby promoting the high-quality development of China's outdoor sports industry [1] Group 1 - The release of the outdoor sports destination list is not a pilot demonstration or a naming ceremony, but a precise support initiative for qualified regions [1] - The NDRC plans to implement practical policy support to improve the construction of these destinations [1] - Central funding will be utilized to support the construction of public service facilities in these areas [1] Group 2 - The NDRC will also work on improving construction guidelines and standards to prevent blind investments in the outdoor sports sector [1]
国家发展改革委:将用好各类中央资金,支持首批高质量户外运动目的地建设
Zheng Quan Shi Bao Wang· 2025-10-31 03:04
人民财讯10月31日电,10月31日,国家发展改革委政策研究室副主任李超在新闻发布会上表示,前不 久,国家发展改革委会同有关部门发布首批高质量户外运动目的地建设地区名单,名单发布不是试点示 范或者挂牌命名,而是要精准支持有条件、有基础的地区为人民群众提供更多安全、独特、优质的户外 体验,以点带面推动我国户外运动产业高质量发展。下一步,国家发展改革委将通过务实政策支持让目 的地建得更好,用好各类中央资金支持配套公共服务设施建设,同时完善建设指南和标准,避免盲目投 资。 ...
彭州以户外运动撬动国家级流量入口
Mei Ri Jing Ji Xin Wen· 2025-10-25 10:51
Core Insights - The outdoor sports industry is transitioning from rapid growth to a focus on quality and standards, with government policies providing a clear direction for development [2][3][4] - Chengdu, particularly Pengzhou, is emerging as a key player in the outdoor sports market, leveraging its natural resources and strategic planning to create a high-quality outdoor sports destination [5][6][7] Group 1: Industry Development - The outdoor sports market in Chengdu is estimated to reach a trillion-level consumption scene, driven by a growing interest among young people in outdoor activities [1] - The National Development and Reform Commission has recognized Chengdu's Longmen Mountain outdoor sports destination as a benchmark for high-quality development in the western region [2][3] - By 2030, China aims to establish around 100 high-quality outdoor sports destinations, with a focus on well-equipped facilities and quality services [3] Group 2: Local Initiatives - Chengdu's sports industry is projected to exceed 150 billion yuan by 2025 and 500 billion yuan by 2035, with sports industry value contributing over 4% to the regional GDP [5][6] - Pengzhou has developed over 150 outdoor sports projects with total investments exceeding 20 billion yuan, creating a comprehensive outdoor experience for visitors [1][6] - The city has implemented supportive policies to foster the growth of the sports industry, including investment in sports facilities and public access to sports venues [6] Group 3: Economic Impact - The outdoor sports industry is becoming a significant driver of urban economic activity and consumer spending, with events like the Panda Shudao Mountain Ultra Trail attracting large numbers of visitors [9][10] - In 2025, the Panda Shudao Mountain Ultra Trail is expected to attract over 530,000 visitors, generating approximately 128 million yuan in tourism revenue [9] - The integration of outdoor sports with cultural and tourism activities is enhancing the overall economic landscape of Pengzhou, making it a desirable destination for both locals and tourists [9][10] Group 4: Future Outlook - Pengzhou aims to achieve a cultural and related industry value of 10 billion yuan and total tourism expenditure of 13.5 billion yuan by 2027, establishing itself as a major cultural tourism hub [11] - The development model in Pengzhou exemplifies a successful blend of natural resources, innovative planning, and community engagement, transforming the region into a vibrant outdoor lifestyle destination [11]