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苹果18英寸折叠iPad面临技术挑战,上市或推迟至2029年后
3 6 Ke· 2025-10-22 04:10
Core Insights - Apple is facing development challenges in its effort to reshape the iPad category with a giant foldable screen, potentially delaying the product launch from 2028 to 2029 or later [1] - The anticipated price of the device is around $3000, which is significantly higher than the current iPad Pro [2] - The foldable iPad project is part of Apple's strategy to innovate in the market, alongside the recent launch of the redesigned iPhone Air [1][2] Development Challenges - The development of the 18-inch foldable display technology has proven to be complex and costly, leading to a projected price approximately three times that of the 13-inch iPad Pro [2] - Concerns have been raised regarding the weight of the foldable iPad, with current prototypes weighing around 1590 grams, comparable to a MacBook Pro, while existing iPad Pro models weigh between 450 grams and 590 grams [2] - The foldable iPad prototype lacks an external screen and resembles a Mac laptop when closed, expanding to a size similar to a 13-inch laptop when opened [1] Market Context - Apple aims to revitalize its iPad product line, which has seen declining demand as consumers increasingly opt for Mac computers [2] - Despite a potential sales rebound for iPads this year, sales are expected to remain below the historical peak reached in 2021 [2] - Competitors like Samsung, Google, Motorola, and Huawei have validated consumer interest in foldable devices, indicating a market for products that combine large screens with portability [3] Innovation and Strategy - The foldable iPad is expected to showcase Apple's technological capabilities and competitiveness in the growing foldable device market [3] - Apple has a history of long-term research and development for major projects, but it also demonstrates flexibility in adjusting strategies based on commercial viability [3] - Recent project cancellations, such as the autonomous vehicle initiative and the lightweight version of the Vision Pro headset, highlight Apple's willingness to terminate projects that do not meet business potential [3]
美股异动|苹果股价创历史新高创新策略助推市场表现
Xin Lang Cai Jing· 2025-09-03 23:02
Core Viewpoint - Apple's stock price experienced a significant increase of 3.81% on September 3, reaching its highest point since March 2025, driven by positive news in the tech sector and a favorable antitrust ruling for Google [1][2] Group 1: Financial Performance and Market Position - The recent antitrust ruling allows Google to continue sharing data with partners like Apple, securing a revenue stream for Apple as Google pays hundreds of millions annually to maintain its search engine as the default on Apple devices [1] - Despite concerns over U.S. economic slowdown and tariffs, Apple may raise prices on new iPhone models to offset increased costs, leveraging its brand strength and product innovation to maintain consumer interest [2] Group 2: Innovation and Product Strategy - Apple plans to launch its first foldable iPhone in 2026 and a foldable iPad two years later, utilizing Corning's exclusive ultra-thin glass cover solution, which is expected to create a new market trend [1] - The entry of Apple into the foldable device market is anticipated to intensify competition, particularly against established players like Samsung, as well as emerging competitors such as Huawei and Xiaomi [1]
苹果助攻,2025年折叠手机铰链市场规模预估达12亿美元
WitsView睿智显示· 2025-08-19 07:41
Core Insights - The article discusses the anticipated growth of the foldable smartphone market, driven by Apple's expected entry in the second half of 2026, which is projected to increase the penetration rate of foldable phones from 1.6% in 2025 to over 3% by 2027 [2]. Group 1: Foldable Smartphone Market - The foldable smartphone hinge market is expected to reach a value of $1.2 billion by 2025, with the hinge cost accounting for approximately 5% to 8% of the bill of materials (BOM) for each device [3]. - Samsung has adopted a droplet hinge design in its Galaxy Z Fold 5 and Flip series starting in 2023, enhancing foldability and durability while reducing crease visibility, which has become a mainstream design in the industry [3]. - The industry is moving towards modular designs and standardization to reduce costs and improve yield rates, which will shift hinges from traditional material processing to system module supply [3][4]. Group 2: Apple’s Potential Impact - Apple is considering the use of liquid metal for structural components in its foldable devices, aiming to leverage the material's properties for lightweight and high toughness [5]. - The entry of Apple into the foldable smartphone market is expected to signal a maturation of the segment, with competition shifting towards manufacturing efficiency, cost control, and supply chain integration [5]. - Suppliers that can manage technology, capacity, and price flexibility will be key beneficiaries in the upcoming growth cycle as the market evolves [5].
TrendForce集邦咨询:预计2025年折叠手机铰链市场规模达12亿美元
Zhi Tong Cai Jing· 2025-08-19 05:49
Group 1 - The core viewpoint is that the introduction of foldable products by Apple in the second half of 2026 is expected to increase the penetration rate of foldable phones from 1.6% in 2025 to over 3% by 2027, driven by advancements in hinge technology and design [1] - The foldable phone hinge market is projected to reach a value of $1.2 billion by 2025, with Samsung adopting a water-drop hinge design in its Galaxy Z Fold5 and Flip series to enhance durability and reduce crease visibility [2] - The industry is moving towards modular designs and standardization to reduce costs and improve yield rates, with suppliers like New Power and Amphenol investing in high-precision components to adapt to the water-drop hinge trend [2] Group 2 - Apple is considering the use of liquid metal as a structural material for its foldable devices, which could lead to a significant upgrade in the supply chain if combined with 3D printing and composite materials [3] - Apple typically adopts an "early majority" strategy, entering the foldable phone market once it stabilizes, aiming to capture market share through differentiation while minimizing risks and R&D costs [3] - The entry of Apple into the foldable phone market signifies a shift towards mature applications, where competition will focus on manufacturing efficiency, cost control, and supply chain integration [3]