Core Insights - The "2025 Super Outbound Season" organized by MIC International Station concluded at the end of April, showcasing the resilience of Chinese manufacturing and the vitality of digital foreign trade amid complex international conditions [1][3]. Group 1: Performance Highlights - During the event, inquiry and order volumes increased by nearly 30%, indicating strong demand for Chinese products [1]. - In April 2025, traffic on MIC International Station surged by 52% year-on-year, reflecting ongoing global reliance on Chinese supply chains [3]. - Key product categories such as manufacturing machinery, transportation equipment, and building materials saw significant order demand, while light industrial products like apparel and consumer electronics also gained traction [3]. Group 2: Market Trends - Emerging markets such as Latin America, the Middle East, South Asia, Africa, and Europe experienced substantial traffic growth, with Latin America seeing an increase of 89% [3]. - The event highlighted a dual growth in both emerging and traditional markets, showcasing a diversified global trade landscape [3]. Group 3: Innovative Strategies - The event featured a "Boutique Live Broadcast Hall," allowing suppliers to showcase products through live demonstrations, which resulted in the highest buyer engagement and conversion rates [4]. - Collaboration with overseas influencers and KOLs helped promote Chinese manufacturing stories through social media platforms like TikTok and Instagram, enhancing brand visibility [6]. - MIC International Station introduced multilingual services, launching nine small language versions during the event to address language barriers and improve communication efficiency [6][7]. Group 4: Support Initiatives - The "New Maritime Plan" was launched to assist Chinese foreign trade enterprises in navigating tariff challenges, focusing on resource investment and market development [7]. - The platform enhanced its online promotion for light industrial products, creating specialized procurement halls to cater to diverse buyer needs [7]. - MIC International Station facilitated direct interactions between overseas buyers and Chinese suppliers through international exhibitions and face-to-face meetings, showcasing the strength and quality of Chinese manufacturing [7][8].