Core Viewpoint - The upgraded "Hupao Bao" IP represents a significant evolution from a local cultural symbol to a key driver for the integration of culture, technology, and tourism in Qiandao Lake [1][2] Group 1: IP Evolution - The "Hupao Bao" character, inspired by the local specialty fish, has transformed from a "civic enthusiast" to a "cultural ambassador" over three years [1] - The 2.0 version retains classic elements while introducing vibrant colors like "sunset orange" and "mountain water green" to reflect the scenic beauty of Qiandao Lake [1] - The design features a love-heart shaped fish tail and incorporates the imagery of 1,078 islands, enhancing regional identity and appeal to contemporary youth aesthetics [1] Group 2: Integration into Urban and Digital Experience - The upgraded IP will be integrated into urban settings, including bus stations and tourist guides, covering all aspects of city operations [2] - A virtual and physical interactive experience will be created, establishing an innovative scenario of "online cloud travel + offline consumption" [2] - The focus on developing "city-limited gifts" and "cultural and creative" derivative products aims to revitalize traditional specialties and convert cultural value into economic benefits [2] Group 3: Sustainable Development Model - The "government-led, enterprise-operated" model supports the sustainable development of the "Hupao Bao" IP [2] - The government has defined its "official identity" and promotes social recognition and credibility through public welfare campaigns and environmental activities [2] - By opening creative permissions to attract youth participation and collaborating with artists, the IP maintains freshness and appeal [2]