Group 1: Overview of Cultural Consumption in Beijing - The cultural consumption market in Beijing has shown a "dual increase" in both quantity and quality in 2023, with 180 million tourists received in the first half of the year, a year-on-year increase of 7.1%, and total tourism expenditure reaching 338.17 billion yuan, up 8.8% [1] - The integration of cultural and tourism sectors, urban renewal, and the emergence of new economic drivers have contributed to a vibrant cultural consumption landscape in Beijing [1] Group 2: New Business Models and Consumer Engagement - The "performance + tourism" model has become a highlight of cultural consumption in Beijing, with 102 large-scale performances held in the first half of the year, generating ticket sales of 1.5 billion yuan, representing year-on-year growth of approximately 13% and 35% respectively [2] - The deep integration of intangible cultural heritage (ICH) with tourism has created new experiences for visitors, with 365 ICH projects along the central axis of Beijing becoming a key attraction [2] - The launch of the "music map" and over 400 outdoor music events has extended music consumption into urban spaces, enhancing cultural engagement for both residents and tourists [2] Group 3: Diverse Cultural Tourism Products - Beijing has introduced a variety of cultural tourism products, including 105 themed travel routes and 25 rural tourism routes, enhancing the "Wander Beijing" brand [3] - The Beijing International Cultural Tourism Consumption Expo achieved sales of 211 million yuan, showcasing successful integration of culture, commerce, and tourism [3] Group 4: Urban Renewal Projects - Urban renewal projects like Zhonghai Dajixiang and Longfu Temple have transformed historical areas into cultural consumption landmarks, preserving historical context while injecting modern commercial vitality [4][6] - Zhonghai Dajixiang, a 360,000 square meter complex, has become a model for urban renewal, combining cultural preservation with commercial operations [4] - Longfu Temple, which has undergone extensive renovation since 2012, focuses on cultural heritage and innovation, featuring immersive experiences and unique retail offerings [6][7] Group 5: Consumer Engagement and Foot Traffic - Zhonghai Dajixiang attracted over 500 million visitors since its opening, with daily foot traffic exceeding 60,000, indicating strong market acceptance of this urban renewal model [5] - Longfu Temple is set to open on September 17, 2023, with plans for promotional events and collaborations with major platforms to enhance its role as a new cultural consumption landmark in Beijing [7]