Workflow
新特产
icon
Search documents
创新“置顶” 向“新”而行 透过三个关键词看外贸大省如何逆风“破题”
Yang Shi Wang· 2025-08-29 07:49
Core Viewpoint - Zhejiang's foreign trade has shown resilience despite challenges from the international trade environment, particularly the impact of U.S. tariffs, with a notable export scale exceeding 2 trillion yuan in the first seven months of the year, outpacing national growth rates [1][10]. Group 1: New Markets - Zhejiang's enterprises are actively exploring new markets in Southeast Asia, Central Asia, the Middle East, and Africa to compensate for declining orders from the U.S., with a significant increase in the number of companies venturing into these regions [3][8]. - The number of companies in Yiwu seeking to expand into new markets has more than doubled since April, indicating a strong shift in focus [3]. - Traditional markets like the U.S. are still perceived as high-profit, but companies are adapting by participating in exhibitions and utilizing digital marketing to reach new customers [5][10]. Group 2: New Channels - Cross-border e-commerce is emerging as a vital new channel for Zhejiang's foreign trade, with export growth through e-commerce platforms significantly outpacing traditional trade methods [12][17]. - Companies are increasingly optimizing their products for e-commerce, allowing for flexible pricing and reduced inventory pressure, which has proven beneficial amid external challenges [14][19]. - The government is facilitating this transition by establishing green channels and collaborating with global platforms to support businesses in entering the cross-border e-commerce space [16][17]. Group 3: New Products - High-tech products are becoming a key focus for Zhejiang's exports, with a reported export value of 199.9 billion yuan in the first seven months, reflecting an 8.7% increase [17]. - The rise of innovative products, such as AI glasses and smart devices, is indicative of a broader trend towards high-value exports, with significant growth in sectors like robotics and communication electronics [27][28]. - The establishment of funds targeting high-end equipment and new materials is aimed at fostering innovation and ensuring that products meet market demands [25][28].
特产开出隐藏款
Jing Ji Ri Bao· 2025-07-11 22:14
Group 1: New Specialty Products in China - Traditional perceptions of "foreign specialties" are evolving as local products like Tongren matcha, Weifang foie gras, and Chenzhou caviar combine with regional characteristics to become new specialties in China [1][9] - These new products enrich the dining experience for consumers and expand industry opportunities [1] Group 2: Tongren Matcha - China is the world's largest matcha producer, with 25% of its matcha coming from Tongren, Guizhou [2] - Guizhou's unique geographical and climatic conditions, such as high altitude and low sunlight, are ideal for matcha cultivation [2] - The Guizhou Tea Group has exported over 200 tons of matcha this year, with plans to reach a comprehensive output value of over 1.7 billion yuan by 2026 [3] - The matcha industry in Tongren employs over 100,000 tea farmers and supports more than 30 tea processing enterprises [3] Group 3: Weifang Foie Gras - Weifang's foie gras accounts for 70% of the domestic market and 20% of the global market, with an annual output of over 5,000 tons and a market value exceeding 8 billion yuan [5] - The industry has developed a full production chain from breeding to processing, with innovative products like red wine blueberry foie gras gaining popularity [5][6] - The introduction of 1,260 French breeding geese marks a significant step towards sustainable development in the foie gras industry [6] Group 4: Chenzhou Caviar - Over 60% of the world's caviar comes from China, with domestic consumption expected to reach 100 tons by 2030 [7][9] - Chenzhou's unique cold water resources are suitable for sturgeon farming, which is essential for high-quality caviar production [8] - The company is developing new caviar products that can be paired with ice cream and yogurt, while also exploring caviar-derived skincare products [9] Group 5: Broader Implications - The rise of these new specialties not only enhances local economies but also opens up international markets for Chinese products [9] - Other products like Yunnan avocados, Heilongjiang cranberries, and Jilin king crabs are also transitioning from foreign specialties to local specialties, further diversifying the market [9]