春节旅游市场
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云南春节假期旅游市场火热
Xin Hua She· 2026-02-25 00:10
新华社音视频部制作 记者:孙敏 2026年春节假期圆满收官,云南凭借独特的自然风光与民族风情,成为国内外游客的热门选择。来自相 关部门及多家旅游公司的数据显示,云南在跨境游和国内游市场均表现亮眼。 ...
2026年春节假期国内出游5.96亿人次,总花费8034.83亿元,均创历史新高
Bei Jing Shang Bao· 2026-02-24 11:43
(文章来源:北京商报) 北京商报讯2月24日,记者从文旅部获悉,2026年春节假期9天,全国国内出游5.96亿人次,较2025年春 节假日8天增加0.95亿人次;国内出游总花费8034.83亿元,较2025年春节假日8天增加1264.81亿元,假 日游客人数和花费均创历史新高,全国文化和旅游市场平稳有序。 ...
湖南春节假期接待游客超5842万人次 同比增长8.28%
Jin Rong Jie· 2026-02-23 23:39
湖南省文旅厅发布春节假期文旅市场数据,根据手机信令大数据建模统计,春节假期全省累计接待游客 5842.33万人次,同比增长8.28%;根据银联商务大数据建模统计,春节假期旅游消费总交易额达573.51 亿元,同比增长33.86%。 ...
马年新春迎新政!多部门联手保障“入境第一站”平稳畅通
Sou Hu Cai Jing· 2026-02-21 10:21
在2026农历马年的喜庆氛围中,中国对外免签"朋友圈"再迎扩容。2月17日起,中国对加拿大、英国持 普通护照人员实施免签政策,两国持普通护照人员来华经商、旅游观光、探亲访友、交流访问、过境不 超过30天,可免办签证入境。 与此同时,随着2026年春节假期的到来,出入境客流量持续攀升。浦东机场口岸以高效通关、多语种服 务和智慧监管等一系列高效便捷的服务,让每一位旅客感受到"入境第一站"的温度。 边检查验多措并举,助力高效通关 中国对外免签"扩容"政策落地首日,上海浦东国际机场迎来首批享受加、英免签新政的入境外籍旅客。 2月17日凌晨零时刚过,马尼拉至上海的航班降落浦东,Dawson和女友Kaye兴奋地走出机舱,很快就办 理好了边检通关手续,成为上海口岸首批免签入境的英国籍旅客。"我的中国朋友把免签的消息告诉了 我,邀请我来中国体验春节,能在中国免签停留30天真是太好了,我们计划在上海、杭州、北京等多地 游玩。"Dawson开心地分享着新春出行计划。在中国工作的加拿大籍工程师Condie Adam先生告诉记 者,"我常年在中国工作,以后父母来中国看我就不需要办签证了,真是太方便了。"把中国作为第二故 乡的他难掩激 ...
多地接待游客人次同比两位数增长,部分机票价格跳水游客临时“捡漏”出行
Feng Huang Wang· 2026-02-18 01:13
Core Insights - The Spring Festival holiday has seen a significant increase in tourist traffic across multiple regions, with many areas reporting double-digit year-on-year growth in visitor numbers during the first two days of the holiday [1][2][4]. Group 1: Tourist Traffic Data - Hunan Province received 21.39 million visitors on the first day of the Spring Festival, with 6.68 million from outside the province, accounting for 31.24% of total visitors [2]. - On the second day, Hunan's visitor count rose to 22.71 million, with transaction volume reaching 37.23 million, a year-on-year increase of 16.98%, and transaction value at 8.80 billion, up 37.75% [2]. - In Hubei Province, A-level tourist attractions welcomed 1.26 million visitors on the first day, a 17.08% increase compared to 2025, with hotel occupancy rates averaging 48.22% [4]. - Hangzhou reported 1.32 million visitors on the first day and 1.16 million on the second day, marking a 12.86% increase year-on-year [4]. Group 2: Booking Trends and Visitor Behavior - Data from Nanjing indicated a 31.4% increase in visitor numbers on the first day compared to the previous year, with external visitors making up 53.8% of the total [6]. - The demand for tickets at popular destinations like Jiuzhaigou has surged, with tickets for February 18 and 19 already sold out as of February 17 [6]. - The trend of families traveling together has intensified, with many opting for second trips shortly after the New Year celebrations, leading to a 54% increase in hotel bookings on February 17 compared to the previous day [10][11]. - The price of flights has dropped significantly compared to pre-holiday peaks, making air travel more attractive, with some routes seeing prices cut by more than half [11]. Group 3: Seasonal Trends and Consumer Preferences - The search volume for "lantern festivals" has surged by 40%, indicating a strong interest in traditional celebrations during the holiday [12]. - Family-oriented travel remains a dominant trend, with over 50% of bookings attributed to parent-child trips [12]. - The unique timing of the holiday this year, with an early start, has led to a shift in travel patterns, with peak travel occurring earlier than in previous years [12].
辽宁酒店春节预订量同比增长82%
Xin Lang Cai Jing· 2026-01-20 21:54
Core Insights - The travel market is rapidly heating up as the "longest Spring Festival holiday in history" approaches, with significant increases in various travel-related bookings [1] Group 1: Booking Trends - Hotel bookings in Liaoning region have increased by 82% year-on-year [1] - Line tour bookings have more than doubled, with a growth rate exceeding 200% [1] - Car rental bookings have risen by 89% compared to the previous year [1] Group 2: Regional Highlights - Cities such as Anshan, Panjin, and Jinzhou are leading in growth rates for travel bookings [1] - Outbound travel bookings from Liaoning have also more than doubled year-on-year [1] Group 3: Mid-holiday Travel Demand - There is a significant surge in travel demand during the holiday period, with service bookings increasing by over 30% year-on-year [1] - The peak travel day is expected to be the third day of the new year, with bookings up by over 40% compared to last year [1] - Cities like Shenyang are popular destinations for mid-holiday travel [1]