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透视网约车“切单”乱象
Zhong Guo Qi Che Bao Wang· 2025-10-30 09:36
Core Viewpoint - The article discusses the issue of "order cutting" in the ride-hailing industry, where platforms reassign orders to other drivers, often leading to lower earnings for the original drivers and raising concerns about fairness and transparency in the industry [2][3][4]. Group 1: Order Cutting Phenomenon - "Order cutting" refers to the practice where platforms reassign orders to nearby drivers, even if the original driver is close to picking up the passenger, under the guise of optimizing service efficiency [2][3]. - Drivers have reported that after being cut from an order, the platform often resells the order at a lower price to other platforms, increasing the platform's commission while not benefiting the drivers [3][4]. - The prevalence of "order cutting" has led to widespread dissatisfaction among drivers, who feel that their chances of receiving lucrative orders are diminished [3][4]. Group 2: Legal and Regulatory Implications - Legal experts suggest that platforms may be in breach of contract if they enforce "order cutting" through automated systems, and passengers have the right to seek explanations for order cancellations [6]. - Various regions are exploring regulatory measures to address "order cutting," including blockchain technology for order tracking and requiring platforms to disclose their order assignment logic [6][7]. - The success rate of lawsuits initiated by drivers against "order cutting" practices stands at 38%, indicating some legal support for drivers' rights, although the process can be resource-intensive [5][6]. Group 3: Market Dynamics and Industry Challenges - The ride-hailing industry in China is projected to reach a market size of approximately 317.6 billion yuan by the end of 2024, reflecting a year-on-year growth of 24.5% [7]. - Despite the growth in market size, the oversupply of drivers has led to decreased earnings, with average hourly income for drivers dropping by 12.9% in 2024 compared to 2023 [7][8]. - The competitive landscape has driven platforms to adopt low-price strategies, resulting in a cycle of low quality and low earnings, which further complicates the industry's economic viability [8][9]. Group 4: Future Directions and Recommendations - The future of the ride-hailing industry hinges on achieving a balance between market scale and industry value, with a focus on service quality rather than price competition [9]. - Platforms are encouraged to enhance operational efficiency through intelligent dispatching and to consider driver welfare in their business models [9]. - Regulatory bodies are urged to create long-term mechanisms that adapt to market changes, ensuring fair practices and protecting the rights of both drivers and passengers [9].