汽车两新新政
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“新汽车”放榜2025:“华系”品牌集体创新高 小米120%完成年度KPI
Xin Lang Cai Jing· 2026-01-01 14:13
Group 1 - Xiaomi Auto reported a monthly delivery of over 50,000 units in December 2025, achieving an annual cumulative sales of approximately 410,000 units, exceeding the annual sales KPI by about 20% [1] - Xiaomi Auto introduced a new "3 years 0 interest" installment plan for the YU7 model, with a down payment starting at 74,900 yuan and monthly payments as low as 4,961 yuan [1] - Xiaomi Auto expanded its channel network by adding 36 new stores in December, bringing the total to 477 stores across 138 cities, with plans to add 9 more stores in January 2026 [1] Group 2 - Huawei's HarmonyOS vehicle brand, Hongmeng Zhixing, delivered 89,611 units in December, marking a historical high for four consecutive months, with a total annual delivery of 589,107 units, a year-on-year increase of 32% [2] - The sales of Dongfeng Mengshi reached 3,002 units in December, with an annual total of 10,228 units, reflecting a year-on-year growth of 387% [2] - Geely Auto's sales exceeded 60,000 units in December, with the Zeekr brand selling 30,267 units and Lynk & Co selling 33,751 units, while setting a 2026 sales target of 3.45 million units, a 14% increase from 2025 [2] Group 3 - Zhiji Auto achieved a total sales of 81,017 units in 2025, marking a historical high, and reported its first full-cost profitability in December [3] - The Ministry of Commerce announced that the "old-for-new" program in 2025 generated sales exceeding 2.6 trillion yuan, benefiting over 360 million people, with over 11.5 million vehicles involved [3] - The 2026 automotive "two new" policy is expected to stabilize market growth and promote new vehicle consumption, with an estimated 12 million vehicles expected to benefit from the "old-for-new" policy [4]