近期，中国汽车业经历了激烈的竞争，在一定程度上导致一些过度设计与过度营销的现象。现在， 反"内卷式"竞争的行动使得企业不能继续依靠降价赢得市场优势，有分析认为一些"测试"可能成为新的 营销方式，有的去纽北赛道刷成绩，有的测辅助驾驶系统水平，各显神通。"测试"的优势在于它能够以 直播或短视频等方式在短时间内获取流量，用视觉影像征服消费者，而不只是消费者的需求以及产品内 在品质等因素。 汽车产业目前存在两个挑战。一是产业"内卷式"竞争导致在价格不断下行过程中，一些车企通过"减 配"降低成本，可能会降低车辆安全性、耐用性与使用价值。二是我国在全球汽车产业电动化、智能 化、网联化发展中占据一定优势，随着越来越多新技术的市场化应用，使用功能变化迫切需要新的质量 安全治理体系。 降成本压力与新技术应用都会对汽车的安全质量与可靠性产生冲击。我国汽车产业正处于快速发展的关 键阶段，在追逐技术迭代的产业狂奔中，各方需要清醒地认识到，严格的检验检测是保障质量安全、提 升产业竞争力的关键环节，是保障数智时代汽车产业安全发展的生命线。如果不能制定严格的标准以及 加强检验检测，任何一个产业都难以走远。 因此，要通过专业且严格的标准制定 ...

Group 1 - A recent crash test video of the Li Auto i8 colliding with a truck at 50 km/h has sparked controversy, showing the SUV's structure remaining relatively intact while the truck's cabin and cargo compartment separated and toppled [1] - Some voices have questioned the seriousness of the test, suggesting the results do not align with physical laws, leading the truck manufacturer Dongfeng Liuzhou Automobile to challenge the authenticity of the results and initiate legal proceedings [1] - The China Automotive Research Institute, responsible for the test, stated that the entire process adhered to regulations and standards, clarifying that it was not an official approval test but rather for vehicle development validation [1] Group 2 - The automotive industry is currently facing two challenges: "involution" competition leading to price reductions and cost-cutting measures that may compromise vehicle safety and durability, and the need for a new quality safety governance system due to the rapid application of new technologies [2] - Cost-cutting pressures and the application of new technologies are expected to impact the safety quality and reliability of vehicles, necessitating strict inspection and testing as a key element for ensuring quality safety and enhancing industry competitiveness [2] - Establishing authoritative automotive testing standards and a systematic evaluation testing framework is essential for promoting high-quality development in China's automotive industry and ensuring that every technology has a corresponding standard [2]