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冰雪假带动文旅热
Xin Hua Wang· 2025-12-18 00:23
Core Insights - The introduction of "ice and snow holidays" in northern provinces of China aims to enhance winter cultural and tourism consumption, allowing students to engage in various activities beyond the classroom [1] Group 1: Holiday Features - In Xinjiang, students enjoy a 9-day snow holiday, with free skiing lessons and cultural activities available, attracting significant participation [2] - Jilin province offers a 5-day ice and snow holiday, providing students with free access to skiing and A-level tourist attractions, along with discounts for accompanying parents [3] Group 2: Supporting Services - Xinjiang has implemented multiple policies to enhance the holiday experience, including increased train services and flight frequencies, with over 110 temporary trains added and a 25% increase in passenger numbers [4][5] - Jilin's cultural and tourism department encourages flexible holiday arrangements for working parents, promoting local cultural activities for children [5] Group 3: Economic Impact - The ice and snow holidays have significantly boosted consumption, with ticket bookings from Urumqi and Altay increasing by 45% and 48% respectively, and over 20,000 visitors on the first day of the holiday [6] - In Jilin, major ski resorts reported over 50,000 visitors on the first day, with family participation driving the demand [6] Group 4: Long-term Development - The initiative is seen as a long-term project to promote ice and snow activities, with suggestions for building local ice parks and enhancing coach training [7] - The ice and snow economy is positioned as a consumer-centric model, responding to national policies and addressing time constraints for families [7]
活动多创意新 冰雪假带动文旅热
Jing Ji Ri Bao· 2025-12-17 23:58
Core Viewpoint - The introduction of "ice and snow holidays" in northern provinces of China aims to enhance winter cultural and tourism consumption, providing students with unique experiences while addressing the challenge of parents working during school breaks [1] Group 1: Holiday Features - In Xinjiang, students enjoy a 9-day snow holiday, with free skiing lessons and various cultural activities available, attracting significant participation [2] - Jilin province offers a 5-day ice holiday, providing students with free access to skiing and A-level tourist attractions, along with a budget of 100 million yuan in consumption vouchers [3] Group 2: Supporting Services - Xinjiang has implemented multiple policies to enhance the holiday experience, including increased train services and flight schedules to accommodate travel needs [4] - Jilin's cultural and tourism department encourages flexible holiday arrangements for working parents, promoting local cultural activities for children [5] Group 3: Economic Impact - The ice holiday has stimulated significant consumer activity, with ticket bookings and visitor numbers increasing dramatically, indicating a successful model for winter consumption [6] - In Jilin, key ski resorts reported over 50,000 visitors on the first day of the holiday, with family participation driving the demand [6] Group 4: Long-term Development - Experts suggest that the ice holiday initiative should be expanded and supported by local governments to build more accessible ice and snow facilities, ensuring safety and enhancing the overall experience [7]