（来源：名城苏州网） 转自：名城苏州网 总票房已超6.1亿元、列春节档第二的《惊蛰无声》，以及众多家庭观众乐于选择的《熊猫计划之部落 奇遇记》，均由昆山市周庄双桥电影制片有限公司联合出品。该公司同时也是《非传统浪漫关系》的出 品方之一，此外，中影创意（苏州）电影有限公司、昆山市周庄双桥电影制片有限公司、江苏苏影橙风 影业有限责任公司，以及传影周庄（江苏）影视文化有限公司等多家苏企亦是该片的出品或联合出品 方。《喜欢上"欠欠"的你》则由苏州火花闪耀娱乐有限公司、唯喜（苏州）文化发展有限公司等企业参 与出品。 苏州的"电影+"消费新业态在这个春节持续闪亮，绽放出耀眼光芒。昆山作为全国唯一"电影+"消费综合 试点县级市，电影市场的红火满溢全城。"跟着电影游周庄"活动，吸引市民及游客跟着在周庄取景的 《非传统浪漫关系》走进江南水乡，找到电影同款打卡地。"跟着电影逛市集"活动，联动周庄景区实现 深度互动，以非遗美食、非遗手作为核心，为市民及游客打造集非遗展演、手作体验、年味市集于一体 的沉浸式非遗市集。周庄如梦宋潮景区更化身大型开放式电影片场，初一至初七，每日10:00- 18:30，"宋韵芳华·福满人间"新春主题市集 ...

Core Insights - The film industry is transitioning from a single box office economy to a diversified consumption ecosystem, with "traveling to a city for a movie" becoming a new trend in cultural tourism [1] - National policies are continuously being introduced to support the innovation of "film+" business models, integrating film with tourism and other sectors to stimulate consumption and economic growth [1] Group 1: Policy and Economic Impact - The State Council has issued opinions to promote high-quality service consumption, emphasizing the importance of film-related consumption [3] - A series of policy measures from multiple ministries aim to leverage online traffic from quality performances, animations, and films to drive offline scene innovation [3] Group 2: Local Initiatives and Consumer Engagement - In Jiangsu, cinemas are launching activities like "film + traditional music performances" and "film + intangible cultural heritage cuisine," creating a win-win situation for cinemas, cultural heritage, and audiences [3] - The "Film Ticket Exchange for Scenic Area Discounts" initiative in Zhejiang allows movie ticket stubs to provide discounts at various restaurants, enhancing consumer engagement and driving foot traffic [7] - The summer consumption season in Zhejiang has introduced a movie consumption voucher program worth 36.8 million yuan, covering tourism spots, shopping districts, hotels, and restaurants, exploring a multi-scenario consumption model [5]