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关税变动下的外贸人:看淡扰动苦练内功
证券时报· 2025-05-17 00:15
Core Viewpoint - The overall sentiment among Dongguan enterprises regarding the recent tariff changes is calm and rational, with many companies adjusting their operations in response to the evolving trade environment [1][6]. Group 1: Impact of Tariff Changes - Following the announcement of mutual tariff reductions between China and the U.S., companies like Lin Feng's resumed shipping orders that had been previously paused, indicating a quick recovery in operations [3][4]. - Many enterprises had already prepared for potential tariff fluctuations, leading to a more composed response compared to previous trade tensions [7][10]. Group 2: Business Adjustments and Strategies - Companies are actively adjusting their supply chains and inventory management, with some, like Lin Feng's, resuming shipments to replenish stock in U.S. warehouses [3][4]. - The toy industry is experiencing pressure from clients to lower prices due to retained tariffs, prompting companies to carefully consider their pricing strategies [4][10]. Group 3: Competitive Landscape and Industry Challenges - The competitive environment is intensifying, with companies expressing concerns over price wars and the need to differentiate their products to avoid being trapped in a cycle of price competition [10][11]. - Many enterprises are exploring ways to enhance product quality and expand their offerings to break free from the intense competition in the market [11][12]. Group 4: Innovation and R&D Investment - Companies are increasingly investing in research and development to improve product competitiveness, with some allocating 8%-9% of their revenue to R&D [9][12]. - The establishment of proprietary brands is becoming a common strategy among manufacturers to reduce dependency on foreign clients and enhance market presence [9][12]. Group 5: Policy Support and Market Opportunities - The "Two New" policies are seen as beneficial for driving demand in downstream industries, indirectly supporting the growth of companies in related sectors [12][14]. - The upcoming implementation of regulations aimed at improving payment terms for small and medium enterprises is expected to enhance cash flow and operational stability [14][15].