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(经济观察)国内超3亿人次出游 中国“五一”假期再掀旅游热
Zhong Guo Xin Wen Wang· 2025-05-06 05:52
Group 1: Domestic Travel Trends - During the "May Day" holiday from May 1 to May 5, 2023, over 314 million domestic trips were made in China, marking a year-on-year increase of 6.4% [1] - Total spending by domestic tourists reached 180.27 billion yuan, reflecting an 8.0% year-on-year growth [1] - Various regions reported significant increases in tourist numbers and spending, with Tianjin seeing 16.93 million visitors (up 20.3%) and a spending of 14.95 billion yuan (up 22.5%) [2] Group 2: Emerging Travel Destinations - Smaller cities and less traditional tourist spots gained popularity, with locations like Jilin's Baishan and Hainan's Wenchang attracting considerable attention [5] - New emerging counties such as Bortala and Xinzhou experienced a surge in search interest, indicating a shift in tourist preferences towards less crowded destinations [5] Group 3: International Travel Dynamics - Outbound tourism remained strong, with popular destinations including Japan, South Korea, and Thailand, and international cruise bookings increasing by over 60% year-on-year [6] - Inbound tourism also showed signs of recovery, with major source countries for foreign tourists including Myanmar, South Korea, and Malaysia, accounting for 57.4% of total foreign visitors [6] - Recent upgrades to tax refund policies for outbound travelers have positively impacted the inbound tourism market, with significant increases in orders for inbound travel in cities like Shanghai and Shenzhen [6]