科技缝合怪

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你眼中的新产品,竟都是科技缝合怪?
虎嗅APP· 2025-07-24 13:43
小米AI智能眼镜,果然没有辜负雷总亲自带货的厚望。 自6月26日发布以来,这款多功能的眼镜在短短15天内销量突破8万副,远超内部预期,迫使小米紧 急将销量目标从30万副上调至50万副。但在热销的同时,这款眼镜也面临一些质疑的声音:所谓的 高科技,难道就是把相机、耳机、智能助手一起缝合在眼镜上吗? 类似的"灵魂拷问"不只发生在AI智能眼镜身上。国产新能源汽车就曾被质疑,走上了"彩电冰箱大沙 发"的歪路;融合了微波炉、烤箱、蒸锅、空气炸锅等多种功能的微蒸烤一体机,价格升级了,体验 却"打折";新增了音乐功能的智能马桶,可以在冲水时播放音乐,价格却要贵上300-500元…… 消费者在被五花八门的功能叠加搞得眼花缭乱之后,已经开始认真算起账:我们还要为多少"鸡肋"功 能买单?所谓的科技创新为何演变成了科技"缝合怪"的泛滥? 科技缝合是把双刃剑 以下文章来源于惊蛰研究所 ,作者惊蛰研究所科技组 惊蛰研究所 . 探索发现新经济。 作者:吴嗯,题图来自:AI生成 随手打开一款智能产品的说明书,你会发现功能列表已经越来越长。 2023年9月,在Meta推出的与雷朋合作的Ray-Ban Meta智能眼镜身上,还只有简单的音频和 ...
你眼中的新产品,竟都是科技缝合怪?
3 6 Ke· 2025-07-23 05:46
Core Viewpoint - The article discusses the phenomenon of "technology fusion" in consumer electronics, highlighting both its advantages and drawbacks, particularly in the context of Xiaomi's AI smart glasses and other tech products [1][4][12]. Group 1: Product Performance and Market Response - Xiaomi's AI smart glasses achieved sales of over 80,000 units within 15 days of launch, prompting an increase in sales target from 300,000 to 500,000 units [1] - The glasses offer advanced features such as payment, AI voice interaction, and real-time translation, positioning them as a significant upgrade over competitors like Meta's Ray-Ban smart glasses [2] - The automotive industry has also seen rapid evolution in features, with modern cars now standardizing advanced functionalities that were once considered premium [2][4] Group 2: Consumer Sentiment and Market Trends - Consumers are increasingly questioning the value of added features in products, leading to concerns about "gimmicky" functionalities that do not enhance user experience [1][11] - The trend of combining multiple functions into single products, while initially appealing, risks diluting the effectiveness of individual features and may lead to consumer disillusionment [9][11] - The competitive landscape has intensified, with manufacturers feeling pressured to differentiate their products through feature stacking, often at the expense of genuine user needs [8][12] Group 3: Innovation and Industry Challenges - The prevalence of "fusion products" reflects a broader issue of innovation stagnation, where companies focus on incremental improvements rather than foundational breakthroughs [12][14] - There is a noted disparity in investment in basic scientific research between China and developed countries, which hampers the ability to innovate from the ground up [14][17] - Companies like Huawei and Tencent are beginning to recognize the importance of foundational research, with significant investments aimed at fostering true innovation rather than merely enhancing existing products [17]