今年上半年，开润股份不断提升产品设计研发及生产制造能力，加大自动化、数字化投入，上线自主开 发的PLM(产品生命周期管理)系统，通过数字化流程管控，提升管理效率，打造高标准的订单交付水平 和交付品质。2025年上半年，公司国内外多个工厂通过Nike、PUMA、VB、YETI等客户验厂审核，取 得SLCP认证、FEM认证、GRS和RCS联合认证等多项证书。 在品牌经营业务上，今年上半年，在小米不断提升的品牌势能下，开润股份通过众筹等多种方式持续推 出了米家斜挎包、米家前开盖旅行箱等多款新品，加强与小米宣传矩阵合作，有效提升了箱包品类关注 度和影响力，为公司品牌经营业务增长打下扎实基础。在自有品牌「90分」方面，持续优化淘宝、京东 等传统线上渠道运营效率的同时，逐步深化与沃尔玛、麦德龙等KA渠道合作，增加海外分销渠道，入 驻线下商场，开启线上新品众筹等多种方式，提升「90分」在海外影响力，为未来发展积蓄能量。2025 年2月「90分」受邀亮相德国奥芬巴赫ILM国际箱包皮具展，正式进军欧洲出行消费品市场。2025年 「618」电商活动期间，小米行李箱、双肩包获得京东平台各自类目销量/销额双料冠军。 围绕「同一品类延 ...

Core Insights - The company is focusing on a core strategy of major clients and accelerating data-driven lean production and digital transformation to enhance operational efficiency [1] - The company has maintained strategic communication with top global brands like Nike, ADIDAS, and Uniqlo to ensure stable and high-quality orders amidst complex external environments [1] Financial Performance - In the first half of 2025, the company achieved a main business revenue of 240,392.56 million RMB, a year-on-year increase of 32.81% [4] - The net profit attributable to shareholders decreased by 24.77% to 18,667.70 million RMB, primarily due to a high base effect from one-time investment income in the previous year [4] - The net profit excluding non-recurring gains increased by 13.98% to 18,068.38 million RMB [4] Business Segments - The bag manufacturing business generated revenue of 141,875.52 million RMB, up 13.03%, while the apparel manufacturing business saw a significant increase of 148.25% to 67,881.21 million RMB [1] - The company is enhancing product design and manufacturing capabilities through increased automation and digital investment, including the launch of a self-developed PLM system [2] Brand Development - The company has launched new products in collaboration with Xiaomi, enhancing brand visibility and sales in the bag category [3] - The self-owned brand "90分" is optimizing online channel operations and expanding into overseas markets, including participation in the ILM international luggage exhibition in Germany [3] Operational Efficiency - Following the acquisition of Shanghai Jiale, the company is integrating its operations to improve efficiency, with Shanghai Jiale achieving a revenue of 685 million RMB and a net profit of 34.75 million RMB in the first half of 2025 [2]