在横店，又一支古装剧组拉起了杀青横幅。 不同之处是，这个剧组所拍摄的并非传统意义上的剧集，而是一款计划登陆Steam等游戏平台的真人互动影游。它所面向的也并非电视机前的观众，而是 无数手握鼠标的玩家。 2026年1月末，万维猫动画官宣旗下真人互动影游《绍宋》正式杀青。该项目改编自阅文集团作家榴弹怕水的同名小说，原著讲述了一个在两宋之交力挽 狂澜、兴复河山的传奇故事，被普遍视作近年来最具影响力的历史网文之一。 与其分量相对应的是，互动影游版《绍宋》几乎集结了行业内最高规格的阵容——导演，是以《隐形守护者》《江山北望》树立赛道标杆的帝皇今；制片 人，是不久前靠《盛世天下》撬动古风题材市场的赵楠；主演，则是凭借《情感反诈模拟器》打出圈层声量的徐越…… 图源微博@江山北望官方 某种程度上，这个团队本身便是国产互动影游发展的一道缩影。从2019年《隐形守护者》横空出世，到2025年《盛世天下》红极一时，国产互动影游制造 爆款的节奏正在加快。而《绍宋》于此节点高调入场，无疑更进一步揭示了各方的布局雄心。 当头部网文杀入横店，互动影游赛道会因此开启一个大IP时代吗？ 历史文，变身影游富矿？ 第一个问题，为什么是《绍宋》？ ...

Core Insights - The traditional model supporting web authors, based on word count for "full attendance" and "subscriptions," is nearing its limits due to the saturation of traffic growth. The short drama market's emergence in 2025 has opened new avenues for value creation in the crowded web literature ecosystem [1][2] Group 1: Market Dynamics - Over 6,000 web novels have been adapted into short dramas, resonating with audiences through relatable life details and emotional depth, providing substantial financial returns for authors [1] - The short drama industry is experiencing a revival, with the adaptation of web novels leading to significant viewership, as seen with the hit short drama "盛夏芬德拉," which surpassed 4 billion views [2] - The competition in the short drama sector has shifted towards the acquisition of IP resources, with platforms investing heavily to encourage the production of high-quality adaptations [3] Group 2: Financial Opportunities for Authors - In the first half of 2025, many authors reported earning substantial income from copyright adaptations, with some receiving tens of thousands of yuan, despite low initial novel royalties [3][10] - The adaptation of web novels into short dramas has democratized opportunities for lesser-known authors, allowing them to benefit from the booming market [8][11] - The revenue model for authors has shifted from traditional ad revenue and reader tips to primarily relying on copyright fees and profit-sharing from adaptations, regardless of the original work's popularity [7][10] Group 3: IP Resource Competition - By 2025, over 6,700 web works had been adapted into short dramas, with more than 3,600 already available, indicating a significant resource pool for high-quality content [11] - The inherent traffic of web IPs provides a solid audience base for short dramas, with quantifiable metrics aiding in the selection of IPs for adaptation [11] - The experience of web authors in narrative structure and character development enhances the quality of adaptations, reducing development costs and time [11][12] Group 4: Industry Evolution - The rise of short dramas represents a shift in the content creation landscape, allowing for quicker, lower-cost adaptations compared to traditional long-form dramas, thus enabling more creators to participate [19] - The integration of web literature and short dramas is creating a new cycle of value, where successful adaptations not only generate revenue for authors but also boost the original works' readership and IP value [16][21] - The current environment is seen as a turning point for creators, transforming writing from a gamble into a multi-dimensional investment opportunity [23][24]