真人互动影视游戏，简称影游，是自2019年以来广受关注的一种游戏类型。它们往往由真人演员出演，实景拍摄场地，制作过程接近一般影视剧，同时在 流程中加入了可互动的选项，拥有多个结局，有时也被称为"加强版的视觉小说"。 这7年间，市面上涌现出了众多影游产品，光是今年就有《情感反诈模拟器》（原名：《捞女游戏》）和《盛世天下》两大引发广泛讨论的作品；7年里， 也有不少演员参与其中，并获得了他们原先在影视行业想都想不到的结果。 很幸运，灼一是其中的一位。11月8日，灼一第一次应粉丝的要求，直播游玩《有这么一个家伙》——在这款影游中，灼一饰演一位女主角。直播间的人 数不算多，大概200多人，但对灼一这种小演员来说，已经算是非常好的数据了。更何况，正是因为她参演了那款影游，并且收获了这些粉丝，直播才能 有这样的热度。 影游对灼一的影响不止这些，影游改变的也不止她一人。 从央视主持人到影视剧演员 丁榆在抖音上有一个非常火的影视片段，她扮演一位叫做金锴莹的记者，与一名"戒网瘾学校"的学生面对面交流。金记者是影游《飞越13号房》中的人 物，巧的是，丁榆在转行演员之前，就曾是新华社记者和央视主持人。 金记者在采访"戒网瘾学校"的学 ...

题图 / 江山北望 "不务正业"的影视公司们 11月21日至26日，上市影视公司欢瑞世纪的股价连收四个涨停板，盘中股价9.75元达近八年新高。这一表现，得益于该公司在AI+短剧+游戏方面的探索。 欢瑞世纪旗下凤麟互娱主投并出品的互动影游《江山北望》于11月20日上线，3个小时冲进国区畅销榜前十，后续最高同时在线人数突破1万。第三方分析 平台Gamalytic统计，Steam预估销量约13万套，销售额120万美元，尽管从销量来看该作并非大爆款，可93%的玩家好评率足以说明现有玩家对作品的高度 认可。 作为典型的互动影游，《江山北望》集真人影视的叙事属性、游戏的交互属性于一体，而且据主创采访，AI技术为梳理剧情逻辑提供了帮助。可以说， 这一娱乐内容形态集结当下几大行业热点，推动欢瑞股价连续涨停。而欢瑞显然已经将互动影游视为新的业务方向，此前它投资过《完蛋！我被美女包围 了》续作，接下来还有《我的机器人女友》等待发售。 未来押注互动影游的影视公司也不只是欢瑞一家，《江山北望》导演执导的《绍宋》已经开机，剧情改编自阅文头部IP，出品方为打造《凡人修仙传》的 万维猫动画。看好互动影游影视公司越来越多，这里既展现出技术融 ...

Core Viewpoint - The successful launch of the interactive game "江山北望" (Looking North) by Huayi Century's subsidiary has revitalized interest in the interactive film and game sector, demonstrating a viable growth avenue for traditional film companies amid a challenging market environment [1][3][20]. Company Performance - "江山北望" achieved significant success on Steam, reaching the top ten in the sales chart within three hours and peaking at sixth place, with a stable approval rating of around 94% [1][3]. - Following the game's launch, Huayi Century's stock price experienced a four-day limit-up streak, reaching a nearly eight-year high of 9.75 yuan [3]. Industry Insights - The game was developed without extensive marketing or celebrity endorsements, relying instead on organic word-of-mouth from players, which highlights a shift in how interactive films and games can succeed [4]. - "江山北望" is notable for being a solid success case for traditional film companies venturing into the interactive game space, marking a significant milestone in the industry [4][14]. Market Trends - The interactive film and game sector has shown a pattern of successful releases, with other titles like "完蛋！我被美女包围了！" and "女王的游戏：盛世天下" also achieving impressive sales figures [5][6]. - The commercial viability of interactive films and games is underscored by their lower production costs and shorter development cycles compared to traditional long-form dramas, making them more appealing for film companies [14][16]. Financial Performance - Huayi Century reported a revenue of 342 million yuan for the first three quarters of 2023, a year-on-year increase of 123.3%, with a narrowed net loss of 35.06% [16]. - The company's shift towards short dramas and interactive games has been a key factor in its financial recovery, aligning with industry trends towards lighter content production [16][19]. Future Outlook - The success of "江山北望" is seen as a starting point for Huayi Century, indicating potential for further growth in the interactive film and game sector [20].

近些年，影视领域的超英题材屡屡碰壁，观众已疲于套路化的英雄叙事。然而在游戏领域，这一题材正值火热，《漫威蜘蛛侠》等大作频显。最近又有一 款名为《超英派遣中心》的超英题材游戏脱颖而出，10天销售百万份，Steam好评率96%，玩家在线峰值达22万。 这款游戏由AdHoc工作室开发，没有大厂做靠山，也没有超英IP引流，初见时最吸睛的便是其r18的标签，游戏里的确"F"word满天飞，还有许多大尺度台 词和画面。但只靠这些噱头就能成为玩家口中的年度黑马？当然不行。 在这些成人向内容以外，《超英派遣中心》凭借视角独特的题材叙事、高度沉浸的互动玩法让玩家上头。也正是这"追剧"和"玩游戏"双重乐趣叠加，即便 分集发售带来不小争议，该作仍达成远超市场预期的成绩。 玩游戏× 看动画√ 在视听体验上，《超英派遣中心》让玩家感觉像是观看了一部优质动画剧集。 该作官方定位是"超级英雄职场喜剧"，共分为八个章节，自发售日开始以每周两章的频率更新。全作画面风格都透着纯正的美漫味道，人物造型各有特色 也贴合超英设定，剧情动画更是在游戏里比重极大，且制作十分精良。 一开始，游戏就为玩家贴心备好"电影化"和"互动式"两个模式供其选择，进入" ...

Group 1: AI and Technology Developments - Kuaishou's Keling AI made its international debut at the 30th Busan International Film Festival, showcasing a new 2.5 model with enhanced video quality and scene generation capabilities, set to launch soon [1] - Shengshu Technology launched its new video generation model Vidu Q2, marking a shift from "video generation" to "acting generation," emphasizing emotional expression and semantic understanding [2] - Insta360 released the AI recording omnidirectional microphone Wave, designed for office environments, featuring multiple functionalities including AI transcription and meeting minutes generation [6] Group 2: Pharmaceutical and Healthcare Sector - Ganli Pharmaceutical secured a technology transfer and supply agreement worth no less than 3 billion yuan with Brazil's Fiocruz and BIOMM, aimed at enhancing local insulin production and addressing medication shortages [3] Group 3: Consumer Goods and Market Expansion - Xiaomi's home appliance division entered the European market, offering products like air conditioners and refrigerators, as part of its global strategy [5] - Nayuki Tea opened a pop-up store in New York, tapping into the growing U.S. tea beverage market, which is projected to grow at an annual rate of 9.1% [7] - GAC's first Aion models were launched in Portugal, marking the brand's entry into the European market [9] Group 4: Automotive Industry - Great Wall Motors confirmed its commitment to the Mexican market despite proposed tariffs of up to 50% on imports from non-FTA countries [8] - GAC International signed a cooperation agreement for a KD factory in Cambodia, aiming for production to commence in early 2026 [16] Group 5: Investment and Financing - Shengshu Technology completed a multi-hundred million yuan Series A financing round, led by Bohua Capital and supported by several other investors [17] - Weimeng Group strategically invested in North American AI company Genstore.ai and established a new business unit to assist Chinese brands in going global [18] - Hailiang Co. announced plans to issue H-shares and list on the Hong Kong Stock Exchange [19] Group 6: International Developments - Anker Innovations is under investigation in the U.S. for alleged unfair pricing and tariff evasion, leading to significant stock price fluctuations [20]

Core Viewpoint - The company is actively pursuing business innovation and expansion in various fields, including short dramas, interactive film and games, and AI-driven content, while maintaining a focus on its core strengths [2] Group 1: Investor Relations Activity - The company participated in the 2025 Investor Online Reception Day and Semi-Annual Performance Briefing on September 25, 2025, via the Panoramic Network Investor Relations Interactive Platform [2] - Key personnel present included Chairman and General Manager Zhao Zhicheng, Financial Director Zhou Yi, and Board Secretary Yang Shuai [2] Group 2: Financial Performance - The company's semi-annual report for 2025 indicated a revenue of 198 million yuan, representing a year-on-year increase of 83.72% [2] - The company is facing challenges in performance compensation due to judicial freezes on shares, planning to pursue litigation for share buyback or cash recovery [2] Group 3: Business Development and Strategy - The company aims to build a diverse and resilient business ecosystem by integrating traditional and innovative business models [2] - Upcoming projects include the interactive film and game project "Jiang Shan Bei Wang," expected to launch in Q4 2025, and several AI-driven short dramas [2] - The company has established a long-term partnership with Jieyue Xingchen for AI-enabled film content, with multiple projects set to be produced and released starting in 2025 [2] Group 4: Content Production and Distribution - The company is focusing on high-quality content creation and has over 40 IP drama adaptation rights, with several dramas scheduled for production and release [2] - The company is addressing challenges in long drama production cycles and delays by innovating its business approach [2] Group 5: Short Drama and Interactive Content - The company has completed the construction of an operational platform for short dramas, achieving over 3 billion views and a fan base of 2.3 million [2] - The company is exploring overseas short drama platforms and aims to enhance its short drama offerings, including anime and AI-driven content [2] Group 6: Artist Management and Future Directions - The company has signed nearly 100 artists and is developing a platform for artist services and commercialization [2] - Future strategies include expanding artist contracts and enhancing collaboration between artist management and other business areas [2]

Group 1: Company Development Strategy - The company aims to focus on innovation while maintaining its core advantages, particularly in emerging fields such as short dramas, interactive gaming, AI short dramas, and AI comics [2][3][12]. - The company is actively building a diverse and resilient business ecosystem to ensure sustainable growth [3][12]. Group 2: Financial Performance - The company's revenue for the first half of 2025 reached 198 million CNY, representing a year-on-year increase of 83.72% [2]. - The company is currently facing challenges with stock price fluctuations, which are influenced by multiple factors in the secondary market [2]. Group 3: Content Production and Release - The company has over 40 IP rights for drama adaptations, with several projects expected to be released in 2025, including "Qianxiang," "Jiaou Tiancheng," and "Ten Years of Warmth" [5][6]. - The interactive drama "Jiangshan Beiwang" is scheduled to launch in Q4 2025, showcasing the company's commitment to innovative content [3]. Group 4: Market Challenges and Responses - The company acknowledges the long production cycles for long dramas, which can take 1-2 years, and is exploring measures to enhance the distribution of its series [4]. - The company is addressing the issue of market homogenization in the short drama sector by establishing a comprehensive production team and enhancing content quality [10][11]. Group 5: Future Outlook - The company plans to expand its overseas short drama business and has already launched an overseas platform for this purpose [11]. - The company is committed to leveraging new technologies and innovative business models to enhance its content creation capabilities and market presence [12][13].

Domestic Company News - Kaiying Network plans to launch its female-oriented AI companionship application "EVE" by the end of this year, which features a unique "real-world perception module" to enhance user experience [3] - NetEase's "Dahua Xiyou" mobile game has launched a "free trading server" to revolutionize traditional turn-based mobile games, aiming to maximize asset preservation [4] - Point Touch Technology reported a significant recovery in its performance for the first half of 2025, with revenue of 421 million and a net profit of 102 million, marking year-on-year increases of 57.32% and 115.27% respectively [5] - Chuangmeng Tiandi's mobile game "Kalabichiu" has surpassed 8 million pre-registrations and is set to officially launch on the domestic mobile platform in October [6] Compliance and Regulation - Zulong Technology was ordered to pay 150,000 yuan for trademark infringement and unfair competition, as the court found that its actions led to user confusion [9] Overseas Developments - Microsoft is seeking a "China Business Development Manager" for Xbox, indicating its intent to strengthen its presence in the Chinese gaming market and enhance partnerships with local developers [11] Esports News - BLG won the 2025 LPL annual championship by defeating TES with a score of 3-2, securing their position as the number one seed for the 2025 global finals [12]

Core Viewpoint - Huayi Century Joint Stock Company held an investor relations event with 96 institutions, including Taikang Fund and Nuoan Fund, to showcase its business developments and future plans [1] Company Overview - Huayi Century was established in 2006 and restructured for listing in November 2016, focusing on film and television production and artist management, with notable works including "The Glory of the Tang Dynasty" and "Under the Brocade" [1] - The company is expanding into innovative business areas such as short dramas, interactive film and games, AI short dramas, and AI comic dramas, aiming to build a diversified business ecosystem [1] Long-form Content Business - The company is committed to high-quality content creation and has established good cooperation mechanisms with main creators [1] - Upcoming productions include "Qianxiang" and "Jiaou Tiancheng," with IPs like "Cang Hai Xiao" and "Tian Xiang" scheduled for production in 2025 and beyond [1] - A significant number of dramas are pending release, including "Qianxiang," "Jiaou Tiancheng," and "Ten Years of Warmth" [1] Short-form Content Business - The company has developed a comprehensive platform for short dramas, with both paid and free operations across multiple platforms, including overseas [1] - The "Xinglian Theater" and "Fenglin Theater" have accumulated over 3 billion views, with several short dramas exceeding 100 million views [1] - Future plans include focusing on high-quality short dramas and expanding into animated and AI short dramas [1] AI Collaboration - Huayi Century has formed a strategic partnership with Jieyue Xingchen to establish the "Linyue" AI Joint Laboratory, enhancing efficiency and quality in content creation through AI technology [1] - Initial projects include an AI short drama based on "Ten States and Three Realms" and a promotional video for "Inheritance of Jiangxi" [1] Interactive Film and Game Business - The interactive film and game sector presents significant market potential, and the company is integrating its traditional film production strengths into this innovative area [1] - The company has invested in the production of a sequel to a phenomenon-level IP and has established a mature payment model covering both domestic and international markets [1] Artist Management Platform - Huayi Century launched an online artist service platform called "Xinglian Shijie," signing nearly 100 artists and covering six core areas [1] - The platform utilizes intelligent algorithms and professional evaluations to select partners and provide various services to enhance artists' commercial value [1] - Future initiatives include expanding artist signings, promoting online service models, and strengthening artist training and services [1]

Company Overview - Founded in 2006, the company went public in November 2016 through asset acquisition and fundraising [2] - Core business includes film and television production and artist management, with notable productions such as "The Glory of the Tang Dynasty" and "The Story of Minglan" [2] - Actively pursuing business innovation while maintaining traditional strengths, focusing on emerging sectors like short dramas and AI content [2] Long-form Content Production - The company holds adaptation rights for over 40 IPs, including "Cang Hai Xiao" and "Tian Xiang" [3] - Upcoming productions include "Qian Xiang," "Jiao Ou Tian Cheng," and "Shi Nian Yi Pin Wen Ru Yan," set to premiere in 2025 [3] Short-form Content Development - Established a comprehensive short drama operation across platforms like WeChat and Douyin, with over 30 billion total views on its accounts [6] - The company aims to develop high-quality short dramas and expand into anime and AI short dramas [6] Industry Policy Impact - The recent "21 Regulations" from the National Radio and Television Administration is seen as a key policy for promoting high-quality industry development, providing more space for content creation [5] Interactive Entertainment - The company is innovating in the interactive entertainment sector, integrating traditional film production strengths into interactive gaming experiences [10] - The project "Jiang Shan Bei Wang" exemplifies the company's commitment to this new content area [11] Artist Management - The company has signed nearly 100 artists and launched the "Star Link Vision" platform for artist management and commercialization [12] - The platform utilizes data-driven strategies for brand building and artist growth, enhancing commercial value and exposure [13]