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京东在北京上线自营无堂食外卖店,采用自炒自销自送模式
雷峰网· 2025-07-22 00:37
Core Viewpoint - JD.com has launched its first self-operated takeout store "Qixian Kitchen," which utilizes a robot cooking model and operates without dine-in options, indicating a potential shift in the takeout market dynamics [2][4]. Group 1: Store Launch and Operations - The first self-operated takeout store "Qixian Kitchen" opened recently in Beijing, combining takeout and self-pickup without dine-in facilities, with initial sales of 800 items within the first week [2]. - The average customer price at "Qixian Kitchen" is approximately 25-35 yuan, with promotional prices ranging from 15-20 yuan, currently only available on the JD.com platform [2]. - The store features a layout that separates the pickup areas for delivery personnel and customers, with no seating available for dining [2]. Group 2: Technology and Management - "Qixian Kitchen" employs a robot cooking model, which has faced operational challenges, including power outages that disrupt the cooking process, requiring staff to restart the preparation of dishes [4]. - The operations are managed by Guo Qing, who has been involved in the robot cooking sector since 2022, with his company "Xianglu Technology" receiving nearly 200 million yuan in strategic investment from JD.com [6]. - The business model of "Qixian Kitchen" is distinct from "Qixian Food Mall," as it is a self-operated kitchen that sources ingredients independently, while the latter operates as a third-party vendor model [6].