跨境电商拓展新市场

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2025中国(广州)跨境电商交易会举行 广东18个优势产业带联合亮相
Shen Zhen Shang Bao· 2025-08-16 23:57
Group 1 - The 2025 China (Guangdong) - RCEP Member Countries Cross-Border E-Commerce Exchange Event and the China (Guangzhou) Cross-Border E-Commerce Trade Fair was launched in Guangzhou, themed "New Momentum for Foreign Trade, New Future for Digital" [1] - The exhibition covers over 40,000 square meters, running from August 15 to 17, attracting over 1,000 quality supply chain enterprises, 42 cross-border e-commerce platforms, and nearly 200 ecosystem service providers, making it the largest event of its kind in China [1] - Guangdong aims to become a cross-border e-commerce demonstration province, focusing on three areas: developing 30 advantageous industrial belts and nurturing 300 key enterprises within three years, expanding new markets in collaboration with leading e-commerce platforms, and strengthening the e-commerce development hubs in Guangzhou, Shenzhen, and Eastern Guangdong [1] Group 2 - The cross-border e-commerce comprehensive pilot zones have achieved full coverage across 21 cities in Guangdong, demonstrating significant aggregation effects [2] - Since being approved as a national cross-border e-commerce comprehensive pilot zone in 2016, Guangzhou has accumulated over 700 billion yuan in cross-border e-commerce import and export volume over nearly ten years, with an expected volume exceeding 180 billion yuan in 2024 [2] - In the first half of this year, cross-border e-commerce in Guangzhou achieved an import and export volume of 116.9 billion yuan, reflecting a year-on-year growth of 43.1% [2] Group 3 - The current trade fair has added AI and compliance zones to better adapt to new trade trends and mitigate overseas risks [3] - Amazon Global Selling released a white paper on the development trends of cross-border e-commerce exports during the event, while Shein shared excellent cases of "cross-border e-commerce + industrial belts" [3] - The event also launched the "Cross-Border E-Commerce (Going Abroad) New Market Country Guidelines" and showcased excellent cases of Guangdong's "Cross-Border E-Commerce Brand Going Abroad" and "Cross-Border E-Commerce Expanding New Markets" [3]
广东跨境电商进出口规模9年扩大66倍
Sou Hu Cai Jing· 2025-08-15 14:47
Core Insights - Guangdong's cross-border e-commerce import and export scale has surged from 11.3 billion yuan in 2015 to 745.4 billion yuan in 2024, marking a 66-fold increase over nine years with an average annual growth rate of 60%, accounting for over one-third of the national total and maintaining the top position in the country [1][3] Group 1 - Guangzhou's cumulative cross-border e-commerce import and export value has exceeded 700 billion yuan over the past decade, with a projected value of over 180 billion yuan in 2024. In the first half of this year, the city achieved an import and export value of 116.9 billion yuan, reflecting a year-on-year growth of 43.1% [3] - The Guangdong Provincial Department of Commerce aims to establish itself as a cross-border e-commerce demonstration province by focusing on three key areas: developing 30 advantageous industrial belts and nurturing 300 backbone enterprises within three years, launching a special action to expand new markets in collaboration with leading e-commerce platforms, and strengthening the e-commerce development hubs in Guangzhou, Shenzhen, and Eastern Guangdong to upgrade the 21 cross-border e-commerce comprehensive pilot zones in the province [3] Group 2 - The current cross-border e-commerce trade fair spans over 40,000 square meters, running from August 15 to 17, attracting over 1,000 quality supply chain enterprises, 42 major domestic and international cross-border e-commerce platforms, and nearly 200 ecosystem service providers. A total of 900 enterprises from 23 provinces and municipalities, including Guangdong, Zhejiang, Fujian, Jiangsu, and Anhui, are participating, with more than 1,800 standard exhibition booths [5] - Guangdong has 594 enterprises participating in the fair, showcasing 18 advantageous industrial belts such as beauty products from Guangzhou, home appliances from Foshan, lighting from Zhongshan, and toys from Shantou in themed exhibition areas. To better adapt to new trade trends and mitigate risks in overseas expansion, the fair has also introduced an AI section for cross-border e-commerce and a compliance section for overseas operations [5]