2025中国（广州）跨境电商交易会以"外贸新动能·数字新未来"为主题，展览总面积超4万平方米，展期 为8月15至17日，吸引了1000多家优质供应链企业，42家跨境电商平台以及近200家生态链服务商参展， 是目前国内同类展会中参展平台数量最多、头部平台最为集中和参展投入最大的展会。其中，广东共有 594家企业参展，广州美妆、佛山家电、中山灯饰、汕头玩具等18个优势产业带以产业联盟形式设立主 题展区。 广东省商务厅厅长张劲松指出，当前广东正锚定跨境电商示范省目标，聚焦三方面加力推进电商高质量 发展：一是抓"跨境电商+产业带"，3年内打造30个优势产业带、培育300家骨干企业；二是抓"跨境电商 拓展新市场"专项行动，协同头部电商平台，链接国内国际，开拓全球市场；三是做强广州、深圳、粤 东三大电商发展极，带动全省21个跨境电商综试区提档升级。 【深圳商报讯】（驻穗记者张莹）8月15日，2025中国（广东）—RCEP成员国跨境电商交流活动暨中国 （广州）跨境电商交易会启动仪式在广州举行。 为了更好适应贸易新趋势、规避出海风险，本届展会增设跨境电商AI专区和合规出海专区。 亚马逊全球开店在活动上发布了2025亚马逊全球 ...

Core Insights - Guangdong's cross-border e-commerce import and export scale has surged from 11.3 billion yuan in 2015 to 745.4 billion yuan in 2024, marking a 66-fold increase over nine years with an average annual growth rate of 60%, accounting for over one-third of the national total and maintaining the top position in the country [1][3] Group 1 - Guangzhou's cumulative cross-border e-commerce import and export value has exceeded 700 billion yuan over the past decade, with a projected value of over 180 billion yuan in 2024. In the first half of this year, the city achieved an import and export value of 116.9 billion yuan, reflecting a year-on-year growth of 43.1% [3] - The Guangdong Provincial Department of Commerce aims to establish itself as a cross-border e-commerce demonstration province by focusing on three key areas: developing 30 advantageous industrial belts and nurturing 300 backbone enterprises within three years, launching a special action to expand new markets in collaboration with leading e-commerce platforms, and strengthening the e-commerce development hubs in Guangzhou, Shenzhen, and Eastern Guangdong to upgrade the 21 cross-border e-commerce comprehensive pilot zones in the province [3] Group 2 - The current cross-border e-commerce trade fair spans over 40,000 square meters, running from August 15 to 17, attracting over 1,000 quality supply chain enterprises, 42 major domestic and international cross-border e-commerce platforms, and nearly 200 ecosystem service providers. A total of 900 enterprises from 23 provinces and municipalities, including Guangdong, Zhejiang, Fujian, Jiangsu, and Anhui, are participating, with more than 1,800 standard exhibition booths [5] - Guangdong has 594 enterprises participating in the fair, showcasing 18 advantageous industrial belts such as beauty products from Guangzhou, home appliances from Foshan, lighting from Zhongshan, and toys from Shantou in themed exhibition areas. To better adapt to new trade trends and mitigate risks in overseas expansion, the fair has also introduced an AI section for cross-border e-commerce and a compliance section for overseas operations [5]