跨境电商品牌出海

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2025中国(广州)跨境电商交易会举行 广东18个优势产业带联合亮相
Shen Zhen Shang Bao· 2025-08-16 23:57
Group 1 - The 2025 China (Guangdong) - RCEP Member Countries Cross-Border E-Commerce Exchange Event and the China (Guangzhou) Cross-Border E-Commerce Trade Fair was launched in Guangzhou, themed "New Momentum for Foreign Trade, New Future for Digital" [1] - The exhibition covers over 40,000 square meters, running from August 15 to 17, attracting over 1,000 quality supply chain enterprises, 42 cross-border e-commerce platforms, and nearly 200 ecosystem service providers, making it the largest event of its kind in China [1] - Guangdong aims to become a cross-border e-commerce demonstration province, focusing on three areas: developing 30 advantageous industrial belts and nurturing 300 key enterprises within three years, expanding new markets in collaboration with leading e-commerce platforms, and strengthening the e-commerce development hubs in Guangzhou, Shenzhen, and Eastern Guangdong [1] Group 2 - The cross-border e-commerce comprehensive pilot zones have achieved full coverage across 21 cities in Guangdong, demonstrating significant aggregation effects [2] - Since being approved as a national cross-border e-commerce comprehensive pilot zone in 2016, Guangzhou has accumulated over 700 billion yuan in cross-border e-commerce import and export volume over nearly ten years, with an expected volume exceeding 180 billion yuan in 2024 [2] - In the first half of this year, cross-border e-commerce in Guangzhou achieved an import and export volume of 116.9 billion yuan, reflecting a year-on-year growth of 43.1% [2] Group 3 - The current trade fair has added AI and compliance zones to better adapt to new trade trends and mitigate overseas risks [3] - Amazon Global Selling released a white paper on the development trends of cross-border e-commerce exports during the event, while Shein shared excellent cases of "cross-border e-commerce + industrial belts" [3] - The event also launched the "Cross-Border E-Commerce (Going Abroad) New Market Country Guidelines" and showcased excellent cases of Guangdong's "Cross-Border E-Commerce Brand Going Abroad" and "Cross-Border E-Commerce Expanding New Markets" [3]
国内跨境电商品牌步入“深水区” 不光要走得快还要走得稳丨中国跨境电商品牌影响力百强榜(2025年上半年)
Mei Ri Jing Ji Xin Wen· 2025-07-29 13:03
每经记者|叶晓丹 每经编辑|张海妮 海关总署最新数据显示,2025年上半年,我国货物贸易进出口总额21.79万亿元,同比增长2.9%。 其中,出口13万亿元,增长7.2%。民营企业进出口增长7.3%,占进出口总额的比重为57.3%,比上年同期提高2.3个百分点。对"一带一路"共建国家进出口增 长4.7%。机电产品出口增长9.5%,占出口总额的比重为60.0%。6月,进出口总额38527亿元,同比增长5.2%。其中,出口23394亿元,增长7.2%;进口15134 亿元,增长2.3%。 近期,每日经济新闻推出《2025年上半年中国跨境电商品牌影响力百强》榜单,对比去年同期,此次百强榜有87个老面孔。83个品牌的搜索热度实现同比正 增长。其中,13个增长超过100%,25个增长超过50%,32个增长超过20%,9个增长超过10%。 不过,另一方面,《每日经济新闻》记者注意到,跨境电商品牌出海也进入到深水区,中国品牌出海之路并非一帆风顺。 公开信息显示,6月13日,安克创新在官网发布公告,称发现2016年1月1日至2019年10月30日生产、2016年6月1日至2022年12月31日仅在美国销售的某些 Anker ...