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耐克:一个需要时间复苏的伟大品牌
美股研究社· 2025-09-24 11:23
Core Viewpoint - Nike is facing significant revenue challenges due to lower-than-expected demand and tariffs, with a high expected P/E ratio of approximately 43 times, which is substantially above industry and S&P 500 averages, indicating a need for management to reverse the current situation to achieve substantial growth [2][4][10]. Financial Performance - For Q4 of FY2025, Nike reported revenue of $11.1 billion, a year-over-year decline of 11% on a currency-neutral basis, with direct sales down 14% to approximately $4.4 billion and wholesale revenue down 9% to $6.4 billion [2][4]. - The company's FY2025 revenue was approximately $46.3 billion, a 10% decrease compared to FY2024, with earnings per share (EPS) of $0.14, down about 86% year-over-year [4][9]. - Operating cash flow decreased by approximately 50%, significantly worse than the industry average decline of about 1% [16]. Valuation and Market Position - Nike's expected P/E ratio is 42.88, which is notably higher than the industry average and S&P 500, suggesting that investors are willing to pay a premium for potential recovery, but this poses risks if growth does not materialize [10][13]. - The company's enterprise value multiples (EV/Sales) are 2.32 and 2.28, indicating overvaluation compared to industry medians of 1.34 and 0.99 [13]. Shareholder Returns - Nike has continued its shareholder-friendly strategy by increasing dividends and implementing a stock buyback program, repurchasing approximately 3.2 million shares for about $202 million in the last quarter [5][18]. - The company has a dividend yield of 2.26% and a history of 35 consecutive years of dividend payments, although its payout ratio is high at 70%, suggesting limited room for future dividend growth [18][19]. Operational Challenges - The company is experiencing pressure on profit margins due to discounts and slowing demand, with a reported profit margin of 40.3% in Q4, down from previous levels [4][9]. - Nike's EBITDA decreased nearly 41% year-over-year, contrasting sharply with the industry median growth of 2%, highlighting significant operational challenges [15]. Future Outlook - Analysts expect Nike's Q1 FY2026 revenue to be around $10.97 billion, a decline of approximately 5% year-over-year, with EPS projected at $0.27, indicating a nearly 61% drop [9][10]. - The upcoming earnings report is critical for assessing whether there will be any signs of demand recovery or further revenue contraction, which could significantly impact investor sentiment [10][21].