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那些年去波尔多买酒庄的财主正在抛售
Hu Xiu· 2025-09-15 08:23
在酿酒佬的江湖里,这算顶大的一件事儿,一时朝野震动。 去年圣诞节前后,我正在格鲁吉亚的乡下找种葡萄的地,有个哥给我发来法国的信息,说波尔多Entre-Deux-Mers产区的 Latour-Laguens 城堡挂出来拍卖 了,要不要,起拍价15万欧元。 我发现,这15万欧元我在高加索山脚下还不够买个年久失修的破园子,葡萄树已经跟灌木杂草长得缠绵,有两三年没人管的那种。离第比利斯80公里半径 内的十亩地带城堡式农舍与酒窖、照顾得良好的小酒庄得60万美元起价,够买三个法国老牌 Latour-Laguens 的。何况法国佬还有保存得极好的15世纪哥特 式石头城堡,在格鲁吉亚,这样的产业是值大价钱的,不敢想。 那天高加索山区刚好下雪,开的破车差点进不去,于是回到家,我赶紧上网研究了一下,吓一跳,果然又是中国人作妖。 这个 Latour-Laguens 虽然也在波尔多,但并不是久负盛名的那个一级酒庄 Chateau Latour,种地酿酒却也有年头了。酒庄原本的老头儿名叫 Serge Laguens,像所有波尔多的老头儿一样,他的园子是从他爹那儿继承来的。不温不火种点儿地,酿出来的酒说不上多好,也不算差,每年都是论斤当 ...
那些年去波尔多买酒庄的财主正在抛售
水皮More· 2025-09-07 05:57
Core Viewpoint - The article discusses the decline of the Bordeaux wine market, particularly focusing on the impact of Chinese investors and the changing dynamics of wine consumption in China, leading to a potential oversupply and subsequent drop in prices for Bordeaux wineries [16][17]. Group 1: Bordeaux Wine Market Dynamics - The Latour-Laguens castle in Bordeaux was auctioned with a starting price of €150,000, highlighting the disparity in property values between Bordeaux and regions like Georgia [5][7]. - The Bordeaux wine market has faced significant challenges due to competition from New World wine producers, leading to a decline in local wineries that primarily sold lower-quality wines [8][10]. - Chinese investors, initially attracted to Bordeaux for its prestige, have increasingly struggled to sell their wines in China, resulting in many wineries facing financial difficulties and potential closures [16][17]. Group 2: Chinese Investment in Bordeaux - The article notes that a significant number of Chinese investors entered the Bordeaux market around 2008, purchasing properties with the intent to sell wine primarily to the Chinese market [9][10]. - Many of these investors did not engage with the local market or adapt their products for broader appeal, leading to a lack of sustainability in their business models [16][17]. - The decline in wine consumption in China since 2016 has exacerbated the situation, with many Chinese-owned wineries in Bordeaux now struggling to maintain operations [16][17]. Group 3: Future Outlook - The article predicts that in the coming years, numerous Bordeaux wineries owned by Chinese investors may be put up for sale at significantly reduced prices, similar to the real estate market in Cambodia [17]. - The potential for a market correction in Bordeaux could present opportunities for savvy investors who understand the local market dynamics and consumer preferences [18][21]. - The article emphasizes the importance of understanding the cultural and market differences between regions, suggesting that investment in emerging markets like Georgia may offer more favorable conditions for wine production [19][21].