（来源：天津日报） 转自：天津日报 冬日的团泊之畔，暖意融融。1月9日，天津市养老金融项目推介会在此举办。一场会聚政府部门、金融 机构、养老企业的跨界对话，让"释放金融活力，服务银发经济"的主题变得具体而生动。从政策解读到 项目推介，从产品分享到经验交流，政银企三方携手，为破解养老难题、激活银发经济注入强劲动能。 "养老服务与金融的协同，是破解养老难题、激活银发经济的'双向引擎'。"市民政局二级巡视员郭勐的 开场白，精准点出了本次推介会的核心要义。他表示，随着人口老龄化程度不断加深，天津60岁及以上 人口已达353万人，占常住人口的25.88%，"发展速度快、老龄化程度高、养老服务任务重"的现实挑 战，呼唤着更为系统、高效的应对方案。在此背景下，推动金融与养老深度融合，成为破局关键。因 为，金融"活水"能解资金之渴，而养老"蓝海"则为金融创新提供广阔天地，这种"金融赋能养老、养老 反哺金融"的良性循环，最终指向的是老年人实实在在的获得感、幸福感。 金融机构的分享"硬核"且"有温度"。各金融机构负责人不仅介绍了针对养老产业的信贷优惠政策、专属 金融产品，更展现了服务民生的责任与担当。他们带来的不仅仅是资金方案， ...

Core Insights - The article emphasizes the importance of understanding and addressing the needs of the elderly population, highlighting the efforts of Nuoan Fund in providing financial education and support to seniors in both urban and rural settings [2][8][9] Group 1: Urban Initiatives - In urban areas, many elderly individuals feel a sense of loss as they transition from active roles to more passive ones, yet they still wish to contribute to their families and maintain their self-worth [2][3] - Nuoan Fund has launched a systematic financial education program called "Silver-haired Financial Course," which includes six online classes and one offline practical session, aimed at simplifying complex financial knowledge for seniors [2][3] - The program addresses essential topics such as basic financial concepts, asset allocation, market volatility response, and fraud prevention, thereby building a comprehensive financial knowledge system for the elderly [2][3] Group 2: Rural Support - In rural areas, elderly individuals face more specific challenges due to limited resources and the absence of their children who often work away from home, leading to feelings of isolation and neglect [5][6] - Nuoan Fund has organized medical outreach programs, providing consultations to elderly patients who often endure pain silently to avoid burdening their children, thus clarifying their medical conditions and treatment options [6] - The establishment of community kitchens funded by Nuoan Fund has improved the quality of life for many elderly individuals, providing not only meals but also a sense of community and connection [6][7] Group 3: Sustainable Community Engagement - Nuoan Fund has facilitated the creation of a "responsibility system" for volunteer services in villages, ensuring that support for the elderly is organized, sustainable, and replicable [7] - Training programs for over 280 elderly care workers have been implemented to enhance the quality of care provided to seniors, ensuring that assistance is both scientific and compassionate [7] - The initiative also includes capturing moments for elderly individuals through photography, allowing them to cherish their memories and feel valued [7][9] Group 4: Financial Empowerment - The concept of financial empowerment for the elderly is framed as a critical societal issue, with Nuoan Fund exploring ways to make financial knowledge accessible and applicable to seniors [8] - The dual approach of combining public welfare with financial education aims to address the specific needs of the elderly, ensuring they can manage their finances effectively in retirement [8][9] - The article concludes that the true essence of elderly care lies in understanding their stories and needs, with Nuoan Fund committed to providing long-term support and companionship [9]