Group 1 - The core issue surrounding the controversy over pre-prepared meals is not whether they should be used, but rather if consumers' rights to information and choice are being respected [1][2] - Research indicates that over 50% of consumers in fast food chains are open to pre-prepared meals, while only 8.8% in high-end restaurants are accepting, highlighting that the issue lies in the consumption context rather than the product itself [1][2] - The pre-prepared meal market in China is projected to reach 485 billion yuan in 2024 and exceed 617.3 billion yuan by 2025, indicating a rapidly growing market with over 30 listed companies in the A-share market [2] Group 2 - The main problem with pre-prepared meals is the lack of transparency, as there are currently no standardized regulations governing the raw materials, processing, and logistics involved [2] - A draft national standard for food safety regarding pre-prepared meals has passed review and will soon seek public opinion, which is expected to enhance industry transparency and lead to a significant reshaping of the market [2] - The emergence of pre-prepared meals is seen as a necessary evolution in the modern dining industry, addressing efficiency issues while highlighting the need for trust and transparency in the sector [2][3]

Core Viewpoint - The controversy surrounding the use of pre-prepared dishes in restaurants highlights a significant industry issue regarding transparency and consumer trust, as exemplified by the public dispute between Luo Yonghao and Xibei's founder, Jia Guolong [3][5][8]. Group 1: Industry Practices - Xibei has launched a "Luo Yonghao Set Meal" priced at 666 yuan, allowing customers to choose from 13 dishes, with a guarantee of "not tasty, no charge" [1]. - The use of pre-prepared dishes has become widespread, with over 80% of chain restaurants in Guangzhou reportedly using them, yet many do not clearly label this on their menus [6][10]. - The lack of labeling for pre-prepared dishes has become an industry norm, with many restaurants opting to disguise these items as freshly cooked to maintain customer appeal and profit margins [6][10]. Group 2: Consumer Sentiment - A survey indicated that nearly 25% of consumers express distrust towards pre-prepared dishes, and over 70% want clear information on whether dishes are freshly made or pre-prepared [5][10]. - The disconnect between consumer concerns about transparency and restaurant claims about product quality reflects a deeper issue of trust in the industry [8][11]. Group 3: Regulatory Environment - The Chinese government is moving towards stricter regulations on pre-prepared dishes, with a directive set for March 2024 requiring clear labeling to protect consumer rights [10][11]. - Local standards are also being developed, such as those in Guangdong, which mandate the labeling of pre-prepared dishes and provide guidelines for terminology and packaging [10]. Group 4: Business Implications - Evidence suggests that transparency in labeling pre-prepared dishes can lead to a decrease in consumer complaints by approximately 15% and an increase in repurchase rates by nearly 10% [10]. - The long-term benefits of transparency may outweigh short-term risks, as it can help rebuild consumer trust and drive industry upgrades [10][11].