食品国际化
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“涪陵榨菜”五大国际语言标准翻译正式发布
Zhong Guo Xin Wen Wang· 2026-02-06 09:11
Core Insights - The Fuling pickled vegetable industry is enhancing its international presence by standardizing translations in five major languages, aiming to eliminate language barriers for global consumers [1][2] - Fuling pickled vegetables have established a comprehensive industry chain in Chongqing, achieving an annual output value of 16.5 billion RMB and maintaining the largest market share in China for this product category [1] - The industry has a planting area of 1.7 million acres and an annual production capacity of 3.8 million tons, with exports reaching 86 countries and regions, showing a consistent growth rate of over 14% for six consecutive years [1] Industry Developments - The release of international language translation standards is expected to reduce cognitive costs for international consumers and enhance brand identity in the global market [2] - The Fuling pickled vegetable brand is recognized as a leading player in the industry, providing a replicable international language solution for Chinese food products [2] - The appointment of international and domestic brand ambassadors aims to further expand the global influence of Fuling pickled vegetables [2]
闪耀俄罗斯!河南武陟即可达食品出征俄罗斯喀山国际农业及食品展,让中国味道走向世界!
Zhong Guo Shi Pin Wang· 2025-07-16 04:01
Group 1 - The core idea of the article is that Henan Wuzhi Jikeda Food Co., Ltd. is set to showcase its products at the 2025 Kazan International Agricultural and Food Exhibition, aiming to penetrate the Eastern European market with authentic Chinese flavors [1][5]. - Kazan is recognized as an economic and cultural center in the Volga River region and serves as a Eurasian trade hub, hosting over a thousand companies from more than 30 countries, making it a significant event in the food industry [5]. - The exhibition is seen as an opportunity for Jikeda to engage with global tastes, exchange creative ideas with peers, and pave the way for internationalization [5]. Group 2 - The presence of Kazan's leaders at the exhibition underscores its importance and influence, providing participating companies with confidence and enhancing the international atmosphere of the event [9]. - Since its establishment in 1995, Jikeda has emphasized quality as the foundation for competing in the international market, utilizing advanced production equipment and a stringent quality management system [13]. - The company invests in research and development to innovate and upgrade its products, aligning with regional dietary cultures and consumer habits to create competitive offerings [13]. Group 3 - At the exhibition, Jikeda's booth features engaging product representatives, appealing samples, and a strong desire for collaboration with global buyers, aiming to bring "Wuzhi manufacturing" to more dining tables [14].