餐饮性价比消费
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100家餐厅实拍,揭开国庆餐饮的“修罗场”
Hu Xiu· 2025-10-09 08:30
Core Insights - The recent National Day and Mid-Autumn Festival holiday has seen a significant resurgence in dining activity across China, with long queues and high demand for popular restaurants becoming commonplace [1][2] - However, there is a noticeable trend of consumer interest concentrating on top-tier brands and popular dining spots, leading to a polarization in the restaurant market [3] Group 1: Beijing Dining Trends - In Beijing, dining experiences are characterized by a stark contrast between high-demand "celebrity" restaurants and those with lackluster performance, indicating a "quality necessity" trend [4][8] - Popular restaurants such as "Fei Dazhu," "Haidilao," and "Sali Ya" continue to attract long queues, with wait times starting at one hour [6][5] - Data from the Beijing Municipal Bureau of Commerce shows that from October 1 to 4, monitored retail and dining sectors saw a 0.4% year-on-year sales increase, with traditional restaurants and fast-food chains driving a 4.8% growth in the dining sector [12] Group 2: Hong Kong Dining Dynamics - Hong Kong experienced a surge in mainland tourists, with approximately 4.26 million people entering and exiting the region from October 1 to 4, including about 878,000 from mainland China, marking a year-on-year increase of over 7% [13][14] - Many restaurants offered discounts to attract customers, but the dining scene remained uneven, with fast-food chains like "Cafe de Coral" and international brands like McDonald's seeing high foot traffic, while local specialty restaurants struggled [16][20] - The preference for value-driven dining experiences among young tourists has led to a decline in patronage for higher-priced local dining options [22] Group 3: Guangzhou's Dining Scene - Guangzhou's dining landscape was bustling, particularly in popular areas like Beijing Road, where local tea shops and street food vendors thrived [23][25] - The "Da Ge Fan" restaurant experienced overwhelming demand, with wait times exceeding three hours, highlighting the popularity of local cuisine [29][31] Group 4: Xi'an's Culinary Appeal - Xi'an's dining scene, particularly in the Muslim Quarter, attracted large crowds, with traditional dishes like "Rou Jia Mo" and "Biang Biang Noodles" being particularly popular [35][48] - The focus on local flavors and affordable pricing has made these eateries appealing to both tourists and locals [51][62] Group 5: Qingdao's Local Flavor - Qingdao's dining experience was marked by a strong preference for local specialties, with restaurants like "Shuanggong Fish Dumplings" seeing high demand, while chain restaurants struggled to attract customers [63][67] - The influx of tourists during the holiday season primarily benefited establishments offering local cuisine, while chain brands faced challenges [69] Group 6: Emerging Trends in Guanghan - Guanghan has seen a rise in night markets as a new dining trend, with significant increases in evening foot traffic and consumer spending [72][78] - The integration of local culture and cuisine has attracted both residents and tourists, with unique local eateries gaining popularity [81][83]