Core Viewpoint - The real estate market in Shenyang is experiencing significant activity in 2025, particularly in the Huanggu District, with multiple new projects emerging in close proximity to each other [1] Group 1: New Projects Overview - Three new projects are located on both sides of Tawan Street, all situated within the city center's first ring, making them rare new developments in the area [1] - The Tawan Street subway station project has commenced construction, with the land acquired by Shenyang Metro for approximately 1.9 billion yuan at a price of 4,846 yuan per square meter [3] - The second plot, known as the Xingyuan East plot, was acquired by Shenyang Yifu Real Estate for a total price of 609 million yuan at 6,200 yuan per square meter, with Goldfield Management contracted for comprehensive development management services [6] - The third plot, located at the intersection of Tawan Street and Minglian East Road, is being developed by China Overseas Property, which has a significant presence in the area [8] Group 2: Project Characteristics and Market Dynamics - The three plots are relatively small in scale and have low plot ratios, suggesting that the products will likely be low-density or mixed-use developments [12] - All projects share similar external amenities, including commercial, environmental, and transportation facilities, but there may be variability in school district allocations, which could influence buyer decisions [12] - The products from these developments are expected to incorporate current market trends, with a focus on high-efficiency housing designs that appeal to buyers [15] - Pricing strategies will be crucial, as new developments may be priced higher than existing second-hand properties, potentially affecting buyer choices [16]

Core Insights - The land parcel in the金沙湖 area, identified as杭政储出[2025]15号, was successfully auctioned on March 18, 2023, with a floor price of approximately 20,472 yuan per square meter and a premium rate of about 24.08% [1][3] - The construction plan for this small yet refined land parcel was publicly announced just 16 days after the auction, featuring two 17-story high-rise buildings and one 4-story townhouse [1][3] Land Parcel Details - The project covers an area of 8,182 square meters, with a total construction area of 24,680 square meters, including a ground area of 17,480 square meters and a plot ratio of 2.0, alongside a green space ratio of approximately 30% [3] - The project includes a cultural activity area, outdoor sports facilities, green spaces, and a scenic water system, enhancing the overall living environment despite the small size of the land [5] Architectural Features - The building design features an elevated first floor with a height of approximately 4.88 meters, while the residential units have a ceiling height of about 3 meters [5] - The exterior design incorporates gray and white colors with metallic accents, aligning with current market trends where new buildings often utilize aluminum panels and glass [7] Location Advantages - The land parcel is strategically located in the bustling金沙湖 commercial area, adjacent to the high沙路 subway station, providing excellent transportation access [7][10] - Nearby educational facilities include星辰幼儿园,景苑小学, and景苑中学, contributing to a rich educational environment [7] Market Trends - Since the cancellation of new home price limits in October last year, there has been an increasing trend of "high-low mix" products in new developments, including combinations of high-rises and townhouses [15] - The pricing structure indicates that the price of townhouses is approximately 1.5 times that of high-rise units, while linked houses can be nearly double the price of high-rises, making the "high-low mix" strategy understandable [15] Regulatory Changes - Recent regulations have been introduced to limit the height differences in "high-low mix" projects, with a maximum height ratio of 3:1 between the tallest and shortest buildings [15][16] - This regulatory framework aims to maintain a harmonious urban interface while still allowing for the development of "high-low mix" products [16]