Core Viewpoint - The article discusses the rising challenge of AI-generated misinformation, exemplified by the viral false claim of installing an elevator on Mount Everest, and emphasizes the need for comprehensive governance strategies beyond mere debunking of such claims [3][5][7]. Group 1: AI-generated Misinformation - Recent viral content about installing an elevator on Mount Everest has been debunked by authorities, highlighting the dangers of AI-generated false information [3][4]. - The maturity of AI-generated content technology has transformed absurd ideas into misleadingly realistic videos and images, exploiting human psychological tendencies to mislead audiences [3][4]. - The proliferation of AI-generated misinformation has led to a gray industry, with services offering to create fake accounts and content to attract clicks, raising concerns about potential scams and fraud [4][5]. Group 2: Governance Strategies - Simply debunking misinformation is insufficient; a comprehensive governance system is needed that includes technical standards, regulatory innovation, and legal improvements [5][6]. - A mandatory labeling system for AI-generated content is proposed to inform users about the nature of the content, especially for AI-generated digital personas [5][6]. - Utilizing advanced technologies like AI and big data for regulatory purposes can help identify and eliminate false information, while a collaborative mechanism among platforms, government, and users is essential for effective governance [6][7]. Group 3: Legal and Regulatory Framework - There is a call for enhancing existing laws related to cybersecurity, data protection, and personal information to specifically address the creation and dissemination of AI-generated misinformation [6][7]. - Strong legal repercussions for those engaging in illegal activities using AI-generated misinformation are necessary to deter such actions and protect public interests [6][7].

Core Viewpoint - The rise of AI face-swapping technology has led to significant concerns regarding personal rights and platform regulation, creating a gray industry that threatens both celebrities and ordinary individuals [1][2]. Group 1: AI Face-Swapping Incidents - A recent incident involved an actor appearing in three different live-streams simultaneously, promoting various products through AI-generated content that closely mimicked their likeness and voice [1]. - The actor's team reported over 50 fake accounts in a single day, highlighting the ease with which malicious actors can create deceptive content using simple tools [1][2]. Group 2: Legal and Criminal Implications - The misuse of AI face-swapping technology has escalated to criminal activities, including a case where an individual used AI to commit fraud by accessing victims' financial accounts [3]. - The perpetrator was sentenced to 4 years and 6 months in prison for violating personal information laws and credit card fraud, emphasizing the legal repercussions of such actions [3]. Group 3: Regulatory Responses - Regulatory bodies have begun implementing measures to combat AI-generated fake content, including a requirement for clear labeling of AI-generated videos, with penalties for non-compliance [4]. - Experts suggest that the gray industry surrounding AI face-swapping requires comprehensive legal frameworks and strict enforcement to effectively deter misuse [4]. Group 4: Industry Challenges - The identification of AI infringement remains a significant challenge for platforms, as malicious actors employ tactics like posting during off-hours and frequently changing accounts to evade detection [4]. - Despite ongoing efforts to address these issues, the complexity of the gray market necessitates a multi-faceted approach to regulation and enforcement [4].