Core Insights - The report indicates that 60% of consumers prioritize emotional consumption, with 90% willing to pay a premium for emotional value, projecting the emotional consumption market in China to exceed 2 trillion yuan by 2025 [1] - Heilongjiang is experiencing a surge in "emotional economy," reflecting a trend of consumption upgrade [1] Group 1: Emotional Consumption Trends - The emotional consumption market is characterized by a shift from traditional consumption to a focus on emotional value and psychological satisfaction [20] - The pet café in Harbin, featuring a snow fox named "Doubao," exemplifies how unique experiences can attract consumers seeking emotional comfort [2][5] - The urban landscape of Harbin offers diverse emotional experiences, catering to different age groups and their emotional needs [6] Group 2: Market Growth and Statistics - The urban pet market in China is projected to surpass 300 billion yuan in 2024, with a year-on-year growth of approximately 7.5% [5] - The cultural tourism IP market in China is expected to reach 431.4 billion yuan in 2024, reflecting a year-on-year increase of 15.5% [5] - The number of emotional and mental health-related enterprises in Heilongjiang has seen a significant increase, with a 220% year-on-year growth in registrations since 2024 [20] Group 3: Consumer Behavior and Preferences - Consumers are increasingly seeking emotional outlets, with many visiting emotional support establishments to cope with stress and anxiety [15][17] - The rise of emotional consumption is evident across various demographics, with older consumers also engaging in experiences that provide emotional healing [6][21] - Unique retail environments that emphasize aesthetic design and emotional resonance are driving consumer spending in the emotional consumption sector [14]

25 June 2025 Equity Research Report China Consumer Equities 2H25 outlook: Will 'old' and 'new' consumption continue to diverge? What's different in 1H25 from our expectations: In our 2025 annual outlook report, we listed three investment themes for the year: (1) policy beneficiaries; (2) market share gains; and (3) an improving industry outlook with higher yield (China Consumer: 2025 outlook: Green shoots to emerge, 22 November 2024). We noted (1) slower- than-expected launch of consumption stimulus policie ...

Core Insights - Pop Mart has achieved record-breaking growth and global expansion through emotional consumption and IP innovation, with significant revenue increases projected for 2024 and 2025 [1][2]. Financial Performance - In 2024, Pop Mart's revenue exceeded RMB 13 billion, marking a fivefold increase since its listing on the HKEX in 2020 [2]. - The company's gross profit margin improved to 66.8% in 2024, with operating profit increasing by 238% [9]. - Revenue from overseas markets rose from 9.8% of total revenue in 2022 to 38.9% in 2024, indicating successful international expansion [11]. Brand Development - Pop Mart transitioned from a trendy variety store to a curated pop toy store, leveraging the blind box trend and original IP collaborations to drive growth [3][4]. - The company has focused on enhancing IP quality and diversifying its product offerings, including lifestyle products and collaborations with cultural IPs [16][28]. Consumer Engagement - Pop Mart has effectively utilized the blind box model to create emotional connections with consumers, fostering loyalty and repeat purchases through marketing and social media engagement [18][19]. - The brand has expanded its IP universe, with characters like "HIRONO" and "LABUBU" resonating with consumers and becoming symbols of self-expression and cultural identity [21][25]. Market Challenges - The competitive landscape in the pop toy industry is intensifying, with emerging players and established IPs posing challenges to Pop Mart's market position [30][32]. - Managing the lifecycle of original IPs and maintaining innovation will be critical for sustaining growth and consumer interest in the long term [32][33].

凤凰网财经讯 5月8日，三大股指低开，沪指跌0.34％，深成指跌0.23％，创业板跌0.12％，机器人概念 股走弱。 外围市场： 美股收盘，道琼斯指数涨0.70%，报41,113.97点；标普500指数涨0.43%，报5,631.28点；纳斯达克指数 涨0.27%，报17,738.16点。 热门中概股普跌，纳斯达克中国金龙指数跌2.34%，阿里巴巴跌3.47%，京东跌0.70%，拼多多跌 1.73%，蔚来汽车跌2.04%，小鹏汽车跌2.84%，理想汽车涨2.38%，哔哩哔哩跌3.83%，百度跌4.97%， 网易跌2.29%，腾讯音乐跌1.11%。 ③光大证券：汽车行业关注节后终端优惠变化，聚焦智能化主题 光大证券研报指出，4月车市表现平稳，新车上市/老车型终端优惠持续提振新势力销量。预计以旧换新 驱动的2025E国内销量提振前景依然可期，建议持续关注订单、以及终端优惠变化。智驾+机器人共 振，智能化主题有望持续发酵，看好已在车端积累充足智驾算法/芯片自研能力的车企、以及延伸布局 机器人的配套产业链。 ④开源证券：围绕情绪消费主题，沿"黄金珠宝、线下零售、化妆品、医美"四条主线布局 开源证券研报指出，展望202 ...