Core Insights - The company is focusing on expanding its product categories, particularly in card games, plush toys, and food-related products, with a goal to achieve significant progress by 2025 [1][4] Group 1: Brand Experience Store and Flash Events - The company opened its first brand experience store in Shanghai, featuring interactive areas to enhance consumer engagement and showcasing a variety of products [2][3] - A Christmas-themed flash event is scheduled to start on December 12, featuring new products from popular IPs, further enhancing brand visibility and consumer interaction [2][3] - The strategy of combining brand experience stores with flash events aims to transition from traditional stationery to cultural and trendy toys, targeting a younger demographic and collecting consumer feedback [3] Group 2: IP-Driven Food Products - The company has launched a food product series in collaboration with the popular IP "Detective Conan," achieving positive market responses through innovative product forms [4] - Future plans include focusing on Gen Z consumer demands, exploring high-quality global IP resources, and enhancing the food supply chain for product development [4] - The company aims to create immersive consumption experiences by integrating fun and collectible aspects into its food products, thereby enriching its product matrix [4]

Group 1: Company Overview and Activities - Guangbo Group Co., Ltd. held an investor activity on December 15, 2025, at their company location, attended by representatives from Huayuan Securities, Xibu Lide, and Ningyin Wealth Management [2]. - The company launched its brand experience store, "潮玩先锋," in Shanghai on November 28, 2025, featuring various interactive areas and products, marking a significant upgrade in brand experience and operational depth [3]. Group 2: Marketing Strategies - The company organized a "Christmas-themed pop-up event" starting December 12, 2025, at Shanghai Jing'an Joy City, showcasing new products from popular IPs such as "Persona," "Hunter x Hunter," and others [4]. - Guangbo's marketing strategy includes leveraging social media platforms like Xiaohongshu to continuously release product information and brand activities, creating an integrated online and offline marketing matrix [4]. Group 3: Product Development and Future Plans - The company is developing an "IP Fun Food" series in collaboration with the popular IP "Detective Conan," which has received positive market feedback due to its innovative combination of food and collectibles [5]. - Future plans involve focusing on Gen Z consumer demands, optimizing the food supply chain, and enhancing product design and interactive features to create immersive consumption experiences [6]. - In 2025, Guangbo is prioritizing the development of new categories, including cards, plush toys, and food products, with successful launches of collectible cards based on the "Zhu Xian" IP [6].