Group 1 - The 2025 Frost & Sullivan Global Growth, Innovation, and Leadership Summit, along with the Fourth New Investment Conference, was held in Shanghai, gathering over 200 prominent guests and expecting more than 4,000 professional attendees [1][2] - The conference focused on cutting-edge industry trends and capital movements, covering areas such as macroeconomics, technological innovation, healthcare, energy storage, artificial intelligence, and ESG practices [1] - Nearly 20 research outcomes were released at the event, including white papers on industry development trends, PE/VC fund industry CFO insights, and best practices in ESG [1] Group 2 - The theme of the conference was "Intelligent New Journey: Co-creating Global Growth Poles," aiming to gather insights from the global industry, academia, and investment sectors to explore new growth points, markets, and tracks for the Chinese economy in the new era [2]

Group 1 - The 2025 Hainan Free Trade Port Globalization Conference was held in Haikou, resulting in approximately 20 companies signing agreements across international headquarters, cross-border trade, and digital economy sectors [1] - Haikou has focused on investment promotion as a key economic strategy, achieving a project landing rate of 68.61% in the first half of the year, an increase of 6.37 percentage points year-on-year, and a construction rate of 60.71%, up by 8.91 percentage points [1] Group 2 - Ipsos, a top global market research group, has established a cross-border interaction base in Haikou, citing the advantages of the Hainan Free Trade Port's full island closure for facilitating capital, data, and personnel flow, indicating a broad industrial development outlook [2] - The release of the "Hainan Free Trade Port Globalization Attractiveness Blue Book" at the conference aims to provide reference for enterprises looking to establish operations in the region by comparing Hainan's development with mature free ports [2] Group 3 - Haikou has implemented 16 key measures to optimize the investment promotion environment, including the issuance of documents to enhance the effectiveness of investment attraction and establish a robust investment promotion mechanism [3] - The city has actively engaged in investment promotion activities, with city leaders visiting major cities and conducting over 70 external investment promotion trips in the first half of the year, resulting in a total project signing amount of nearly 90 billion yuan [3]

Core Insights - Forrester Research reported a revenue of $111.66 million for the quarter ended June 2025, reflecting a year-over-year decline of 8.3% and an EPS of $0.51 compared to $0.68 a year ago [1] - The reported revenue exceeded the Zacks Consensus Estimate of $109.95 million by 1.55%, while the EPS surpassed the consensus estimate of $0.50 by 2% [1] Revenue Breakdown - Research revenue was $77.93 million, exceeding the average estimate of $75.29 million by three analysts, but showing a year-over-year decline of 6.9% [4] - Consulting revenue reached $23.49 million, surpassing the average estimate of $22.16 million, with a year-over-year decrease of 5.3% [4] - Event revenue was reported at $10.24 million, falling short of the average estimate of $12.51 million and reflecting a significant year-over-year decline of 23.3% [4] Stock Performance - Forrester Research shares have returned -4.7% over the past month, contrasting with the Zacks S&P 500 composite's increase of 2.7% [3] - The stock currently holds a Zacks Rank 3 (Hold), indicating potential performance in line with the broader market in the near term [3]

Group 1 - NIQ Global Intelligence plans to issue 50 million shares in its IPO, with a price range of $20 to $24, aiming to raise $1.1 billion [1][2] - The fully diluted market capitalization of NIQ Global Intelligence is projected to reach $6.5 billion based on the midpoint of the price range [1] - The company operates in over 90 countries, covering approximately 85% of the world's population and more than half of the global GDP, with over $7.2 trillion in global consumer spending [1] Group 2 - NielsenIQ's revenue for the 12 months ending March 31, 2025, is expected to reach $4 billion [2] - The company is set to list on the New York Stock Exchange under the ticker symbol "NIQ" [2] - The joint book-running managers for the IPO include major financial institutions such as JPMorgan, Bank of America Securities, and UBS Investment Bank [2]

Group 1 - The GfK consumer confidence index in the UK rose from -20 to -18 in June, reaching its highest level since December 2024, aligning with market expectations [1] - Neil Bellamy, GfK's consumer insight director, warned that consumer confidence remains "fragile" due to rising consumer prices, increased taxes, and signs of a deteriorating labor market [1] - The conflict between Israel and Iran has driven up oil costs, while President Trump's trade war is disrupting international trade [1]

行业格局：成熟但竞争激烈，专业化需求持续增强 欧 洲 是 全 球 最 成 熟 的 市 场 调 研 区 域 之 一 ， 聚 集 了 GfK 、 Ipsos 、 Kantar 、 Statista 、 Euromonitor等一批国际知名研究机构。与此同时，也存在大量印度背景的咨询公司在英国 设立挂名办公室，参与欧洲市场竞争。在报告需求方面，制药、机械、新能源和B2B制造等 产业成为调研关注重点，尤其在技术革新与政策变化频繁的背景下，对数据与趋势的实时掌 握需求尤为迫切。 在市场竞争日益激烈、客户需求不断演进的背景下，QYResearch（恒州博智）发布最新 公司动态，深入剖析欧洲市场调查报告行业的发展现状与趋势，以便更好服务全球客户， 提供更具前瞻性与实用性的研究解决方案。 QYResearch（恒州博智）将继续深耕欧洲市场，发挥我们在行业洞察、跨国研究与合规 运营方面的优势，为客户在多变环境中提供清晰路径与可行建议。 精准回应客户痛点，QYResearch（恒州博智）打造更有价值的研究服务体系 在与欧洲客户长期合作中， QYResearch（恒州博智）深刻理解当前企业在获取市场调 研服务时所面临的共性难题：通 ...

你知道吗？那些在包装上不起眼的生产日期、批次编码、图案标识等信息，都能通过AI转 化为品牌增长的"神奇密码"。凯度消费者指数推出的 PanelVoice Picture ，只需消费者用手 机拍摄产品照片，即可通过AI识别关键信息，帮助品牌解决以下问题： 多维度数据整合： 突破条形码信息限制，挖掘其未涵盖的商品信息和同条码商品的细节差 异，整合多维度数据，赋能全面的市场分析。 丰富的洞察与量化： 结合AI识别到的图片数据和真实购买数据，从多个角度分析产品的表 现，输出精细化洞察。 ● 同样条码的水货抢走了多少品牌生意？ ● 生鲜水果不同规格的受欢迎程度及消费者差异？ ● 哪些渠道库存的货流走得慢？ ● 是否存在经销商偷偷窜货，扰乱渠道？ ● . ..... 创新技术的应用： 在捕捉到购买行为记录后，即时向购买者发送问卷并引导其拍照上传商 品图片，通过AI技术精准提取关键信息，保障数据的及时性和准确性。 （点击查看大图） 应用场景1：捕捉商品日期，算透 "渠道流通的时间账" （ 点击查看大图） 某奶粉品牌希望优化商品在渠道中的库存周转，提升流通效率： 我们如何做： 计算同源购买者的奶粉购买时间记录和罐底生产日期之 ...

Market Overview and Trends - Marketing leaders remain optimistic about the future, with 78% confident in a stronger position in three years, despite economic pressures like inflation and energy costs affecting consumer spending patterns [24][25][26] - CPG and retail sectors show cautious consumer behavior, but growth opportunities exist in technology, durable goods, and healthcare [27][28] - The overall "health" of marketing functions is improving, particularly in Europe, while North America shows a decline in sentiment among marketers [40] Data Utilization Trends - Marketers prioritize data-driven strategies, but real-time data usage has slightly decreased, with only 21% reporting actionable insights in real time [51][54] - Confidence in data insights and analytics capabilities is rising, yet only 39% have prescriptive analytics tools [54][57] - Data quality is crucial, as poor data can significantly increase prediction errors, highlighting the need for high-quality data across various decision-making processes [57][59] AI's Marketing Impact - Generative AI (GenAI) is increasingly integrated into marketing, with 65% of organizations using it in at least one business function, and 34% in marketing and sales [66][68] - Marketers leverage GenAI for tasks such as content creation, customer experience improvement, and brand health measurement, indicating its growing utility [68][70] - Concerns about AI include risks of fake content and privacy issues, with 56% of consumers hesitant to share personal information due to AI privacy concerns [72][73] AI-Driven Marketing Accountability and Collaboration - Cross-department collaboration is essential for maximizing AI potential, with 31% of marketers identifying data connection difficulties as a significant barrier [46][81] - Marketers are increasingly focused on integrating GenAI into existing workflows and measuring its impact, requiring investment in training and partnerships [81][82] Importance of Long-Term Strategic Investments - Senior marketers emphasize sustainability and diversity, equity, and inclusion (DEI) as competitive differentiators, with 29% viewing sustainability as a potential advantage [36] - Investment in long-term strategic goals remains a priority, despite challenges in securing marketing budgets, which have decreased to 7.7% of company revenue [87][88]