智通财经APP获悉，周五盘前交易中，截至发稿，云广告服务公司 Trade Desk(TTD.US)的股价下跌 34%。此前，该公司首席执行官Jeff Green警告称，持续的关税不确定性正给全球一些最大的广告客户 带来压力。如果股价继续下跌，Trade Desk的此次大跌可能会使公司市值蒸发超过 120 亿美元。 不断变化的贸易政策引发了对广告支出放缓的担忧，因为企业正在推迟开展新广告活动，尤其是在受关 税直接影响的行业。Trade Desk专注于帮助广告商购买和优化数字广告活动，其业务重点一直放在大型 全球广告客户身上。 Green周四表示，这种侧重使该公司更容易受到更广泛的经济压力的影响，而相比之下，那些更多依赖 中小企业的竞争对手则未受此影响。 Rosenblatt Securities分析师Barton Crockett称："一个不同寻常的情况是，Trade Desk的增长速度放缓，低 于 Meta 公司 22%的增速，这引发了担忧，即封闭的平台增长速度可能快于开放的互联网平台。Trade Desk还大量依赖大型品牌，而这些品牌正面临关税压力。" 该公司预计本季度的营收将至少达到 7.17 亿美元，这 ...

Core Insights - Meta Platforms (META) shares have increased by 7.2% in the past month and 11% since the second-quarter 2025 results, driven by strong revenue and earnings growth along with positive guidance [1][10] - The company anticipates third-quarter 2025 revenues between $47.5 billion and $50.5 billion, benefiting from favorable foreign exchange [1][10] Revenue and Earnings Estimates - The Zacks Consensus Estimate for third-quarter 2025 revenues is $49.4 billion, indicating a 21.7% growth year-over-year [2] - The consensus estimate for earnings is $6.69 per share, suggesting a 15.3% increase from the previous year [2] Year-to-Date Performance - META shares have appreciated 31.8% year-to-date (YTD), outperforming the broader Zacks Computer & Technology sector and advertising peers like Alphabet, Amazon, and Snap [3] - In comparison, Alphabet and Amazon shares have increased by 3.6% and 1.3% YTD, while Snap shares have dropped by 27.8% [4] Stock Trading Indicators - META shares are trading above the 50-day and 200-day moving averages, indicating a bullish trend [8] AI Integration and User Engagement - The integration of AI into META's platforms is enhancing user engagement and driving ad revenues, with over 3.48 billion daily users providing a substantial data pool [14] - New AI-powered ad tools have resulted in a 5% increase in ad conversions on Instagram and 3% on Facebook [15] Video Engagement and Content Quality - Video engagement has improved significantly, with Instagram video time increasing by over 20% year-over-year and Facebook video time also surging more than 20% [18] - The recommendation system has led to a 5% increase in time spent on Facebook and 6% on Instagram in the second quarter of 2025 [17] Capital Expenditure and Operating Expenses - For 2025, META's capital expenditure is projected to be between $66 billion and $72 billion, reflecting investments in AI initiatives and core business [19] - Operating expenses are expected to be in the range of $114 billion to $118 billion, with an increase in headcount across various sectors [20] Regulatory and Market Challenges - Regulatory concerns in the U.S. and Europe, along with tariffs and premium valuation, present challenges for META [20] - The company anticipates sluggish monetization from platforms like Threads and WhatsApp, with lower average ad prices expected for WhatsApp ads [21]

Applovin (APP) Q2 2025 Earnings Call August 06, 2025 05:00 PM ET Company ParticipantsDavid Hsiao - Head of Investor RealtionsAdam Foroughi - Co-Founder, CEO & ChairpersonMatt Stumpf - CFOMatthew Cost - Executive Director - Equity ResearchChris Kuntarich - Internet Equity ResearchJason Bazinet - DirectorClark Lampen - Managing DirectorJames Heaney - SVP - Equity ResearchJim Callahan - VP - Internet Equity ResearchArsenije Matovic - Vice PresidentAlec Brondolo - Director - Equity ResearchConference Call Parti ...

Applovin (APP) Q2 2025 Earnings Call August 06, 2025 05:00 PM ET Speaker0Welcome to AppEleven's earnings call for the second quarter ended 06/30/2025. I'm David Shao, head of investor relations. Joining me today to discuss our results are Adam Farooghi, our cofounder, CEO, and chairperson, and Matt Stump, our CFO. Please note our SEC filings to date as well as our financial update and press release discussing our second quarter performance are available at investors.applovin.com. During today's call, we wil ...

Contribution ex-TAC(1) Grows 10% Year-Over-Year Contribution ex-TAC(1) from CTV Grows 14% Year-Over-Year NEW YORK, Aug. 06, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today reported its results of operations for the quarter ended June 30, 2025. Q2 2025 Highlights: Revenue of $173.3 million, up 6% year-over-yearContribution ex-TAC(1) of $162.0 million, up 10% year-over-year, exceeded guidance of $154 to $160 millionContribution ex-TAC(1) attributab ...

This is such a self-inflicted wound and the market doesn't seem to be, well, forgiving them for it. Yeah, absolutely. I mean, it really was a dismal quarter for SNAP.And even before I reported its earnings, I was saying that it wasn't looking great for the company and that had less to do with the economic uncertainty and tariffs, which of course, it had warned about at the end of Q1, and more to do with foundational structural issues within its ad platform and its ability to monetize. Now, I obviously could ...

Digital Marketing Landscape - Digital marketers are leveraging artificial intelligence to influence consumers [1] - With 53 billion internet users and 46 billion social media users, digital marketing strategies need to be more orchestrated [3] - Digital marketing is becoming the new normal, shifting from traditional marketing approaches [15] AI in Marketing - AI is redefining human connection through algorithmic marketing [2] - AI tools can personalize consumer experiences, as seen with examples like Zepeto and Netflix [4][5][11] - 92% of digital marketers are using artificial intelligence [9] - By 2025, 48% of customers believe AI can automatically personalize experiences [10] Challenges and Considerations - Digital marketers should prioritize ethical practices, transparency, and data privacy [13][14] - There are concerns about breached privacy and compromised data when incorporating AI applications [13] - Digital marketers need to educate themselves to compete with leading countries in digital technology [13]

Financial Data and Key Metrics Changes - The company reported Q2 revenues of $465 million, representing a 9% year-over-year growth [9] - Gross profit was $172 million, a 15% increase compared to the previous year [10] - Adjusted EBITDA reached $45 million, reflecting a 21% year-over-year growth with a significant margin expansion [10][26] - Free cash flow grew by 31% year-over-year to $34 million, enabling the company to repurchase approximately $100 million worth of stock in the quarter [10][26] Business Line Data and Key Metrics Changes - The number of scaled advertisers increased by nearly 9%, indicating strong retention and growth among existing clients [11] - Average revenue per scaled advertiser rose by about 2% year-over-year [22] - The growth in gross profit was driven by higher advertising spend and margin expansion on certain digital publishers [23] Market Data and Key Metrics Changes - The company expects nearly $2 billion in gross revenue for 2025, with approximately $700 million in gross profit [7] - The performance advertising market is estimated to be a $55 billion opportunity, with the company positioned to capture a significant share [8] Company Strategy and Development Direction - The company is focusing on its new performance advertising platform, Realize, which aims to expand its reach beyond native advertising into display and social [12] - The strategy includes attracting new advertisers and increasing budgets from existing clients, particularly in the performance advertising segment [19] - The company is also working on adding new open web partners to enhance its supply and data offerings [15] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in the business's momentum and raised full-year guidance across all key metrics [5][30] - The company noted minimal impact from recent changes in search dynamics driven by LLM, maintaining stable performance [16][18] - Management highlighted the potential for growth in the open web, particularly as advertisers seek alternatives to search and social platforms [19] Other Important Information - The board approved an additional $200 million for the share repurchase program, reflecting confidence in the long-term value of the business [10][29] - The company ended Q2 with a net cash balance of $27.2 million and cash equivalents totaling $115.2 million [28] Q&A Session Summary Question: What is the roadmap to return to double-digit growth? - Management indicated that the path to double-digit growth relies on the success of Realize in capturing more budgets from social and display advertising [34][35] Question: Why is the average revenue per scaled advertiser only increasing by 2%? - Management explained that while the number of scaled advertisers is growing, new advertisers typically start at lower spend levels, which affects the average revenue [46][47] Question: How does the company view the impact of generative AI on the open web? - Management noted minimal impact from LLM-driven changes and highlighted the potential for new traffic opportunities on publisher sites [54][56][59] Question: What is the current state of the tariff environment and its impact on advertising spend? - Management stated that the impact from China is not material, accounting for less than 1% of revenue, and they do not expect significant recovery in the second half of the year [77][78] Question: What is the geographic split of the company's business? - The company is approximately 50% U.S. based but is well diversified globally, with many advertisers spending across multiple regions [95] Question: Why prioritize share buybacks over paying down debt? - Management explained that they are using the revolving credit facility to maintain cash neutrality while aggressively repurchasing shares, which they believe is a capital-efficient strategy [60][62]

Financial Data and Key Metrics Changes - National CineMedia's total revenue for Q2 2025 was $51.8 million, which was below the guidance range of $56 million to $61 million and down 5% compared to the prior year [18][19] - Adjusted OIBDA for the second quarter was $700,000, a significant decrease from $7.6 million in the prior year [22] - Operating income was negative $12 million, compared to negative $9.3 million in the same period last year [21] Business Line Data and Key Metrics Changes - National advertising revenue for Q2 2025 was $41.2 million, slightly down from $41.7 million in Q2 2024, with national ad revenue per attendee dropping to $0.36 from $0.45 year-over-year [19] - Local and regional advertising revenue totaled $6.4 million, down from $9.8 million in the previous year, reflecting cautious advertiser sentiment [19][20] - Programmatic advertiser volume grew by over 50% quarter-over-quarter, with approximately 70% of programmatic advertisers being new to NCM [10] Market Data and Key Metrics Changes - The scatter market represented 40% of NCM's national on-screen revenue in Q2 2025, with inventory utilization up 12% [19] - Attendance increased by 24% year-over-year, reaching over 115 million individuals across the network in Q2 2025 [13] Company Strategy and Development Direction - The company is focusing on scaling programmatic and self-serve offerings to capture growing premium video advertising budgets [8] - NCM is enhancing its sales capabilities by onboarding new talent and engaging high-value advertisers at local and regional levels [10] - The company aims to deepen existing advertiser relationships and strategically expand its client base, leveraging the unique value of cinema as a high-impact advertising channel [13] Management's Comments on Operating Environment and Future Outlook - Management acknowledged a challenging operating environment in Q2 due to advertiser caution in key categories, but expressed optimism for the second half of the year [6][14] - Early indicators for Q3 are encouraging, with booked sales pacing ahead of the same period last year and demand normalizing across key categories [14] - The company expects third-quarter revenue to be between $62 million and $67 million, supported by improved advertiser commitment and sustained theatrical strength [26] Other Important Information - NCM had $40.3 million in cash and equivalents at the end of Q2 2025, with zero outstanding debt [23][24] - The company reinstated a quarterly dividend of $0.03 per share, amounting to $2.8 million, to be paid on August 29, 2025 [25] - Year-to-date total revenue was $86.6 million, down from $92.1 million in the same period last year [22] Q&A Session Summary Question: Insights on Q3 revenue guidance and potential year-end ad budget flushes - Management noted a more relaxed budgeting environment in Q3 compared to Q2, with significant confidence returning among advertisers [30][32] Question: Expectations for strategic investing in sales and marketing - Management indicated that investments in sales and marketing would be more back-half weighted, with ongoing monitoring of operating expenses [34][35] Question: Clarification on Q3 guidance and demand spillover from Q2 - Management confirmed that the Q3 guidance reflects mostly new business rather than a spillover from paused deals in Q2 [39][40] Question: Feedback on programmatic advertising traction - Management reported significant traction in programmatic advertising, with a high percentage of new advertisers engaging with the platform [42][43] Question: Strategies for increasing visibility with media buyers - Management highlighted the establishment of a new business group focused on acquiring new clients and enhancing awareness of their advertising platform [45][46] Question: Impact of CTV on utilization and CPMs - Management acknowledged CTV as a competitive bucket and indicated plans to build a programmatic platform to compete in that space [68]

Group 1: AppLovin Corporation (APP) Overview - AppLovin Corporation is set to announce its second-quarter 2025 results on August 6, with expectations of strong year-over-year revenue growth primarily driven by its Advertising segment [1] - The consensus estimate for Advertising revenues is $1.23 billion, indicating a 72% year-over-year growth, fueled by the advanced Axon 2 technology [2] - Total revenues for AppLovin are expected to reach $1.21 billion, reflecting a robust 12.3% increase from the year-ago quarter [2][8] Group 2: Profitability and Earnings Projections - Profitability is anticipated to improve significantly, with the consensus estimate for Advertising's adjusted EBITDA at $1 billion, implying a 92.3% year-over-year growth [3] - Earnings per share (EPS) are projected to show a massive 123.6% increase, with the Zacks Consensus Estimate at $1.99 [3][8] - These projections highlight AppLovin's ability to capitalize on its technology-driven business model, reinforcing its position in the digital advertising and gaming industries [3]