仓储式会员制零售
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强强联合! fudi与京东秒送达成独家战略合作,共筑会员制超市“中国样本”
Zhong Jin Zai Xian· 2025-11-26 04:26
Core Insights - Fudi, a local membership-based retail brand in China, has entered into an exclusive strategic partnership with JD Instant Delivery, integrating all of its stores into the JD Instant Delivery platform [1] - The collaboration focuses on enhancing instant retail services and member systems, aiming to create a "Chinese model" for local membership supermarkets [1] Group 1: Instant Retail Services - JD Instant Delivery will leverage its digital capabilities to integrate Fudi's supply chain resources, enabling over 4,000 member products to be delivered in as fast as 30 minutes [3] - A dynamic inventory coordination mechanism will be implemented to ensure accurate fulfillment of online orders by synchronizing store inventory in real-time [3] - JD Instant Delivery will provide customized delivery services for Fudi, tailoring aspects such as capacity allocation, delivery personnel attire, and service standards to enhance the customer experience [3] Group 2: Membership System Integration - The partnership will facilitate the integration of Fudi's membership with JD PLUS membership, allowing for mutual point exchange, exclusive discounts, and joint marketing efforts [3] - This marks the first deep cross-industry integration of JD PLUS membership with a membership retail brand, potentially serving as a replicable model for other retailers [3] Group 3: Warehouse and Supply Chain Innovation - Both companies will explore collaborative innovations in the supply chain, promoting the two-way flow and sharing of quality product resources to expand the coverage of high-quality goods [4] - JD Instant Delivery has accumulated experience in establishing front warehouses for membership supermarkets, which will assist Fudi in rapidly building its front warehouse network and accelerating national market expansion [3] Group 4: Promotional Offers - As Fudi launches on JD Instant Delivery, several promotional offers will be introduced, including a limited-time exclusive deal of 9.9 yuan for selected products starting November 26 [6] - New Fudi members on the JD Instant Delivery platform will receive a special coupon package worth 188 yuan, enhancing the experience of high-quality products with rapid delivery [6]
京东秒送与fudi打通会员体系
Bei Jing Shang Bao· 2025-11-26 04:00
Core Insights - Fudi, a domestic warehouse-style membership retail brand, has entered into an exclusive strategic partnership with JD's instant delivery service, JD秒送 [1] - The collaboration will focus on deep integration of instant retail services and membership systems, including mutual benefits for Fudi and JD PLUS members [1] - This partnership marks the first in-depth cross-industry integration between JD PLUS and a membership retail brand [1] Membership System Integration - The partnership aims to promote the integration of "Fudi Membership" and "JD PLUS Membership," allowing for mutual point exchange, exclusive discounts, and joint marketing initiatives [1] - This integration is expected to enhance customer loyalty and engagement for both brands [1] Front Warehouse Model Development - Both companies will work together to develop a front warehouse model, leveraging JD's experience in building front warehouses for membership supermarkets [1] - JD has established a systematic methodology for precise site selection based on consumer data, intelligent product selection, and dynamic optimization within warehouses [1] - This capability will assist Fudi in rapidly constructing its front warehouse network and accelerating its national market expansion [1]