通讯员赵忠宇菏泽报道 1月13日,鲁西新区与华润山东医药有限公司签订关于投资建设华润山东医药菏泽物流中心项目的合作协 议书； 2月17日,鲁西新区与山东润和药业有限公司签订关于投资建设国药集团山东润和药业智能服务中心项目 的合作协议书； 4月24日,江苏新九悦茂特尔公司陈珉瑛董事长一行来菏洽谈商贸项目事宜； 6月22日,鲁西新区领导带队赴杭州东方鸿鹄食品科技有限公司走访考察； 7月9日至11日,鲁西新区在广州组织开展了招商引资洽谈推介会,众多企业齐聚一堂,共话合作、共谋发 展。 今年以来,鲁西新区招商引资动作频频,一系列务实举措推动招商工作持续保持"量质齐升"态势:新签约项 目中,"221"产业体系类项目占比80%以上,在谈有价值项目60余个,18个重点项目拟于近期签约。 这一成绩的背后,是鲁西新区紧盯目标,创新招商模式,灵活运用"头部企业+重点产业+资源要素招商""头 部企业+以商招商+产业链招商"等多元模式的生动实践,也是鲁西新区持续优化营商环境,厚植发展沃土 的成果展示。 这种"硬件"与"软件"的双重优势,让鲁西新区成为企业投资兴业的优选地,也让一个个签约项目从"纸上协 议"加速变为"落地实景",为新区 ...

Core Viewpoint - The integration of traditional Chinese medicine and smart logistics is revolutionizing efficiency in the pharmaceutical industry, exemplified by the Renhe Smart Pharmaceutical Logistics Park in Jiangxi Province, which significantly enhances operational capabilities and reduces costs [1][4][7]. Group 1: Logistics Efficiency - The Renhe Smart Pharmaceutical Logistics Park can process 100,000 items daily with only 25 employees, covering 25,000 delivery points nationwide [1][7]. - The logistics park features automated systems for order processing, including automated transmission lines and QR code-based identification, which greatly improve operational efficiency and accuracy [4][7]. Group 2: Cost Optimization - The automation in the logistics park has reduced the workforce requirement from 150 to 25 employees, leading to a 30% decrease in logistics costs [7]. - The logistics park can dispatch orders within two hours of receipt, showcasing the speed and efficiency of the smart logistics system [7]. Group 3: Industry Context - Jiangxi Province, particularly Zhangshu City, is recognized as "China's Medicine Capital," with a rich history in the pharmaceutical industry, and is actively enhancing its pharmaceutical distribution capabilities [1][8]. - Zhangshu City hosts 97 pharmaceutical distribution companies, accounting for one-third of the province's total, with several companies recognized among the top in the nation [8].

Core Viewpoint - The pharmaceutical industry is accelerating its transition from a traditional linear supply chain to a circular economy model, driven by carbon neutrality goals and the green economy wave, with a focus on intelligent and circular upgrades in medical packaging [2] Group 1: Policy and Technological Innovation - The "Guiding Opinions on Promoting Green Development of the API Industry" issued by four departments mandates the establishment of a green standard system across the entire industry chain by 2025 [3] - The adoption of intelligent circular packaging can reduce packaging material costs by 30% and decrease medical waste generation by 80% [3] - Technological advancements, such as embedding RFID chips and temperature/humidity sensors in sterilization packages, enable dynamic tracking of nine key stages from recycling to distribution [3][4] Group 2: Intelligent Traceability System - The intelligent traceability system for medical packaging aims to achieve "traceable source, trackable destination, and accountable responsibility" through digital means [4] - The system includes three core modules: full-process data collection, cross-platform data collaboration, and dynamic decision support [4][5] - A regional medical alliance improved empty box allocation efficiency by 60% and reduced resource waste through cross-institution tracking [4] Group 3: Scenario Innovation - The intelligent traceability system has been applied in various scenarios, including closed-loop management of reusable instruments, enhancing the reuse rate to 95% and saving over 2 million yuan annually in procurement costs [5] - The use of biodegradable materials and safety locks in drug delivery packaging has led to a projected annual reduction of 28 tons of paper consumption and a 30% decrease in drug damage rates [6] - AI recognition technology in medical waste management has improved handover efficiency by 80% and reduced illegal circulation risks by 90% [8] Group 4: Challenges and Future Directions - The promotion of intelligent traceability systems faces challenges such as inconsistent standards across institutions, leading to a 15% data loss in initial trials [9] - The development cost of smart packaging is 3-5 times higher than traditional packaging, limiting adoption among small and medium-sized enterprises [9] - Future breakthroughs include the establishment of national standards for medical packaging, the development of low-cost smart chips, and the creation of an ecological platform for comprehensive service networks [10]

Core Insights - The article emphasizes that 80% of Chinese brands fail in overseas markets not due to poor products but because of logistics issues, highlighting logistics as a critical factor for success in international business [1][3][17] Group 1: Challenges in Overseas Expansion - Many Chinese brands adopt a "spend money to win" mentality when entering foreign markets, failing to understand the complexities of logistics [3][4] - A case study of a consumer electronics brand illustrates how delays in customs clearance can lead to missed promotional opportunities and financial losses [3][4] - Another example shows a beauty brand's failure due to inadequate logistics services, resulting in negative customer feedback and product delisting [3][4] Group 2: Importance of Contract Logistics - Contract logistics is defined as a comprehensive service that manages the entire supply chain from factory to consumer, rather than just transportation [3][4] - Successful companies like Midea and TCL have effectively calculated logistics costs and timelines before relocating factories, demonstrating the importance of logistics planning [4][10] - The article stresses that customs clearance is not merely about submitting documents but requires building relationships with customs officials for smoother operations [4][6] Group 3: Logistics as a Strategic Asset - The article argues that logistics should be viewed as a strategic department rather than a cost center, with recommendations for businesses to calculate logistics costs before making decisions [16][17] - Companies are encouraged to seek strategic partnerships with logistics providers rather than opting for the cheapest options, as quality service is crucial for long-term success [16][17] - The logistics landscape is evolving, with a focus on data-driven decision-making and localized logistics solutions to enhance efficiency and responsiveness [12][14][15] Group 4: Future of Logistics Providers - The article predicts a significant reshaping of the logistics industry, where providers that can build networks, leverage data, and specialize in specific industries will thrive [14][15][16] - Companies that rely solely on low-cost strategies without understanding the complexities of logistics are likely to be eliminated from the market [16][17] Group 5: Conclusion - The article concludes that the future of competition for Chinese brands in global markets will hinge on logistics capabilities, making it essential for companies to adapt their logistics strategies to succeed [17]