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我们村的“王牌”丨粉笔画出新图景
Yang Guang Wang· 2025-10-02 01:40
央广网北京10月2日消息(总台记者韩雪莹 高重 彭照)据中央广播电视总台中国之声《新闻纵横》报道,一支小小的粉笔,是否会勾起你的童年回忆? 老师用它在黑板上写下知识点,又或是和儿时伙伴在街头巷尾的墙砖上用它留下充满童真的印记……大家记忆中的粉笔,很可能就产自"粉笔之乡"——湖北 孝感应城市黄滩镇刘垸村。应城的纤维石膏储量和品质冠绝全国,以石膏为原料制作粉笔的历史可以追溯至上世纪五十年代。 如今在刘垸村,400多户村民中近半数以生产和销售粉笔为生,他们不再仅仅制作书写粉笔,而是将不起眼的石膏变成创意粉笔,远销200多个国家和地 区,全村粉笔年产量过千万箱、产值过亿元。中国之声特别策划《我们村的"王牌"》,带您去看看生动鲜活、有实效、接地气的乡村产业新场景。本期推 出:《粉笔画出新图景》。 走进刘垸村,家家户户房前屋后的晾晒架上摆放着一排排五颜六色的粉笔,仿佛打翻的调色盘,撞进人们的视野里。村民刘汉银和粉笔打了大半辈子交 道,水与石膏粉怎么配比、打浆时间要多久,无需称重、也不用计时,他的手臂肌肉记忆就已足够精准。 刘汉银说:"看起来没有技术,其实有技术含量,什么时候倒浆、刮浆?每一道工序都要掌握其规律。我们习惯了 ...
出口拓内销|主打性价比,注重差异化 外贸企业转场内销开启“二次创业”
Sou Hu Cai Jing· 2025-05-25 12:42
Core Viewpoint - The article discusses the challenges faced by foreign trade enterprises in Hubei as they shift from export to domestic sales due to rising international unilateralism and protectionism, highlighting various strategies employed by companies to navigate these difficulties [1]. Group 1: Company Strategies - Hubei Qingjiang Sturgeon Dragon Aquaculture Co., Ltd. is expanding its domestic market by opening a specialty store for caviar ice cream, aiming to increase brand awareness and consumer acceptance of domestic caviar [2][4]. - The company exported nearly 30 tons of caviar last year, ranking among the top in the country, but faces challenges in consumer familiarity and brand recognition in the domestic market [4]. - Hubei Douhaha Technology Co., Ltd., a traditional children's car exporter, has pivoted to the pet stroller market, focusing on online sales through platforms like JD and Pinduoduo, achieving monthly sales exceeding 1 million yuan [6][7]. - Hubei Wenhua Educational Supplies Co., Ltd. is adapting its product offerings to meet domestic market demands by developing differentiated products and focusing on user-centric strategies [7]. Group 2: Market Trends - The domestic market is characterized by a greater emphasis on cost-effectiveness and diverse consumer needs, prompting companies to innovate and tailor their products accordingly [7]. - The trend of consumption upgrading presents significant potential for domestic markets, encouraging companies to explore new sales channels and marketing strategies [4][6].