智能控制器及智能产品制造

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贝仕达克(300822) - 2025年03月19日投资者关系活动记录表
2025-03-20 12:54
Group 1: Revenue Sources and Distribution - The company's primary revenue source is from the research, production, and sales of smart controllers, mainly through export sales. Domestic and international output distribution is currently balanced [2][3]. - The company has established three major production bases in China: Shenzhen, Heyuan, and Suzhou, with an overseas production base in Vietnam [2]. Group 2: Business Segments and Product Development - The company’s business segments include smart controllers, smart products, and floor care tools. Smart controllers are primarily used in electric tools and are expanding into smart home and automotive motor sectors [3]. - The company is focusing on developing its own brand, particularly the "Pik Family" series, which includes products for smart pet care and aims to enhance market share in the consumer sector [3][4]. Group 3: Future Strategies and Market Expansion - Future strategies include solidifying performance foundations, emphasizing self-owned brands, expanding application scenarios, and optimizing business structures [5]. - The company plans to deepen strategic cooperation with existing major clients in the smart controller sector to maintain its cash cow business and increase market share [5]. Group 4: User Engagement and Sales Channels - The "Pik" brand primarily sells through e-commerce platforms in the domestic market, including Douyin, Tmall, JD, and Xiaohongshu, while also utilizing Amazon for international sales [3]. - The company has developed the Pik APP to create an interactive pet ecosystem, enhancing user engagement through various features [3].