Core Viewpoint - The partnership between 应星控股 and PSGA represents a strategic opportunity to enhance the company's market position and diversify revenue streams through collaboration with a globally recognized sports brand [1][2]. Group 1: Partnership Details - 应星控股's wholly-owned subsidiary has entered into a licensing agreement with an entity that holds exclusive rights to operate PSGA in Hong Kong and Macau, with potential expansion into Guangdong Province [1]. - PSGA, established by Paris Saint-Germain Football Club in 2005, offers elite football training programs for children aged 3 to 17, emphasizing technical, tactical, and personal development [1]. Group 2: Strategic Implications - The board believes this collaboration will provide valuable opportunities to strengthen the company's corporate image and market position [2]. - The partnership is expected to lead to diversified revenue sources, potentially resulting in additional returns over time, aligning with the interests of the company and its shareholders [2].

Group 1 - The company has entered into a strategic partnership with an entity that holds exclusive rights to operate the Paris Saint-Germain Academy and produce PSGA-branded merchandise in Hong Kong and Macau, with potential expansion to Guangdong Province [1] - PSGA, established by Paris Saint-Germain Football Club in 2005, offers elite and professional football training for children aged 3 to 17, with all coaches certified by PSG or UEFA [1] - PSGA operates over 130 academies in 15 countries, focusing on technical, tactical, and personal development, while emphasizing PSG's values and preparing young players for high-level competitions [1] Group 2 - The board believes this collaboration provides valuable opportunities to establish a strategic partnership with a globally recognized sports brand, which is expected to enhance the company's corporate image and market position [2] - The partnership is anticipated to diversify the company's revenue sources and potentially yield additional returns over time, aligning with the overall interests of the company and its shareholders [2]

Core Insights - The popularity of "Su Super" has significantly increased among the youth demographic in Jiangsu as summer vacation begins [1] - There is a notable rise in consumption related to football in Jiangsu, driven by the "Su Super" league [1] Summary by Category - **Youth Engagement** - Youth football training registrations in Jiangsu have rapidly increased [1] - **Consumer Behavior** - Since the start of "Su Super" on May 10, searches for Jiangsu football-related products have doubled year-on-year [1] - Suzhou ranks first in the province for football equipment sales [1] - **Specific Product Performance** - Sales of football tactical boards in Suqian have reached approximately three times their previous levels [1] - Sales of shin guards in Yangzhou have increased by over 200% [1]