非标商业
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第二届西南非标商业大会在重庆渝中区举行
Sou Hu Cai Jing· 2025-11-14 15:22
Core Insights - The second Southwest Non-standard Commercial Conference was held in Chongqing, focusing on "Regenerative Business Power - The Non-standard Awakening of Urban Renewal" [1] - The event gathered over 300 quality non-standard commercial operators and brand leaders to explore new opportunities for urban renewal and commercial innovation [1][3] Group 1: Event Highlights - The Chongqing Yuzhong District released a list of quality project opportunities for 2025 and held a signing ceremony for non-standard commercial brands [1][3] - The district has implemented supportive policies for non-standard commercial development, creating a comprehensive framework that includes carriers, scenes, brands, policies, and platforms [3][4] Group 2: Economic Impact - Yuzhong District has become a core area for non-standard commercial development, attracting high-quality resources and injecting new momentum into Chongqing's commercial growth [3][4] - The district has seen the addition of 300,000 square meters of new non-standard commercial space and the establishment of 55 non-standard brands since the first conference [3][4] Group 3: Future Opportunities - The district introduced a list of 25 investment projects across three categories aimed at sharing non-standard commercial development opportunities with excellent operational teams and brand leaders [5] - Key urban renewal projects include the Changbin Road urban renewal project and the Daping Street urban renewal project, among others [5] Group 4: Alliance Development - A new member induction ceremony for the Southwest Non-standard Commercial Alliance was held, indicating the growing momentum in the non-standard commercial sector [6] - The alliance aims to support standardized operations and scalable development in the region, promoting high-quality commercial innovation [6]
非标商业的海南实践:主理人经济的破局与嵌合
Hai Nan Ri Bao· 2025-07-02 01:18
Core Insights - The transformation of China's consumer market reflects a shift from basic survival needs to a focus on self-fulfillment, quality, and meaning, with service consumption projected to account for 46.1% of per capita spending in 2024 [3][7] - Hainan is emerging as a testing ground for innovative non-standard commercial models, driven by a combination of policy support and local cultural elements [4][10] Group 1: Non-Standard Commercial Models - Non-standard commercial models are characterized by unique, open-space layouts and personalized branding, catering to the emotional and social needs of consumers [4][5] - Hainan's non-standard commercial landscape showcases a diverse array of businesses, from themed cafes to cultural bookstores, which serve as emotional connection points rather than traditional retail outlets [5][6] - The rise of non-standard business practices is reshaping the consumer experience in Hainan, moving away from standardized products to a focus on emotional resonance and local culture [6][9] Group 2: Consumption Structure in Hainan - Hainan's consumption structure is defined by a dynamic interplay between duty-free shopping, taxable commercial activities, and non-standard business models, creating a complementary ecosystem [7][8] - Duty-free shopping is a key driver of Hainan's consumer market, with sales expected to reach 47 billion yuan in 2024, attracting over 10 million shoppers [8] - Non-standard businesses play a crucial role in bridging the gap between high-end and basic consumer needs, enhancing the overall value proposition of Hainan's market [8][9] Group 3: Future Development and Innovation - The evolution of non-standard commercial practices in Hainan requires systematic development and support, including legislative measures and the establishment of associations to facilitate collaboration among business owners [10][11] - Cultural integration is essential for the success of non-standard businesses, with a focus on transforming local heritage into marketable experiences [10] - Scene innovation is vital for redefining consumer interactions, with non-standard businesses encouraged to create multifunctional spaces that foster community engagement [11]