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广东影视“政策包”引力足 全国影视头部企业齐聚广州
Guang Zhou Ri Bao· 2025-06-20 02:03
Group 1 - The Guangdong Provincial Film and Television Industry Policy aims to promote high-quality development in the industry through 15 specific measures, including the establishment of a film creation topic library and support for talent cultivation [2][5] - The policy is the first of its kind in China to cover various formats such as theatrical films, TV dramas, web dramas, and micro-short dramas, indicating a comprehensive approach to the industry [2][5] - Representatives from major networks and production companies view Guangdong as a land of opportunities for filmmakers, highlighting the region's rich cultural heritage and unique storytelling potential [3][4] Group 2 - The potential for developing Lingnan cultural IP is significant, with many companies expressing interest in collaborating to create content that reflects the region's historical and cultural depth [4][5] - Companies are eager to leverage Guangdong's high-tech enterprises to enhance cultural innovation in film and television, suggesting a trend towards integrating technology with creative content [4][5] - The Guangdong policy has attracted top industry players, leading to a surge in quality projects and innovative ideas being brought to the region [5][6] Group 3 - Companies like Tencent Video are actively developing projects in Guangdong, indicating a strong alignment between the region's supportive environment and the industry's needs for collaboration and innovation [6] - The successful implementation of projects in Guangdong, such as the web drama "Endless End," showcases the effectiveness of government support throughout the creative process [5][6] - The emphasis on local storytelling and real location shooting is seen as a way to enhance the cultural relevance of productions while also boosting local tourism [3][4]
郭靖宇:投资过亿的微短剧定档,后面还有...
Sou Hu Cai Jing· 2025-04-28 14:22
编者按 日前,投资过亿的微短剧《狮城山海》宣布定档,于4月30日起20:30在CCTV-8独家首播,腾讯视频全网独播。 《狮城山海》的制作方长信传媒近年因《唐朝诡事录》系列而风头正盛,入局短剧亦是大手笔。今天这篇,是长信传媒董事长郭靖宇在首都视听节目春交 会上的演讲,其中详细阐述了长信传媒在长短剧领域的打法和项目储备,其中既有关于长剧的成功经验分享,也有短剧领域的教训总结。 内容情真意切,请诸君上眼。 我演讲的题目叫《无名有酒凌风醉,短剧长青烟雨游》。这是我今年给公司写的春联,也是长信传媒坚持IP系列化的决心,表明了我们将坚守长剧阵地, 同时加紧入局短剧市场的态度。 首先说IP系列化开发的长剧,典型案例就是《唐朝诡事录》系列。 说到古装长剧,我其实非常害怕无朝无代,虽说中国有五千年的悠久历史,有很多历史的缝隙,可是我觉得一旦架空,就很难找到共鸣。所以在做这个系 列之前,我就提出过明确要求:主角可以虚构,但一定要把故事放在真实的历史时空。 于是便有了大唐守护者卢凌风和苏无名,故而我以"无名有酒凌风醉"来表现我们的长剧的战略。未来我们将持续开发,让这个IP陪伴喜欢它的观众,让主 角团的足迹踏遍华夏神州。 《唐朝诡 ...