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新大宋不夜城“新与心”战略发布 开启宋潮生活新时代
Jiang Nan Shi Bao· 2026-02-05 02:44
Core Viewpoint - The new Dongsong Night City aims to create an immersive cultural tourism experience by integrating Song Dynasty aesthetics with contemporary lifestyle elements, establishing itself as a benchmark in the industry for cultural tourism integration [4][9]. Group 1: Response to National Strategy - The renovation of Dongsong Night City is a proactive response to the national strategy for deep integration of culture and tourism, aiming to fill the gap in high-quality night economy in Shandong [4]. - The project transforms static historical culture into dynamic, participatory experiences, drawing inspiration from the vibrant scenes depicted in "Tokyo Dream of Huazhi" and the rich cultural heritage of "Water Margin" [4]. Group 2: "Five New + One Heart" Experience System - The core of the upgrade is the "Five New + One Heart" experience framework, which encompasses six dimensions: performance, scene, experience, gameplay, business model, and service [6]. - New performances include the innovative reverse narrative large-scale drama "Into the Dream of Water Margin," alongside various shows that blend martial arts, dance, and digital technology to recreate the essence of Song Dynasty life [6]. - The new scene layout features a comprehensive design that includes multiple themed areas, effectively bringing to life the diverse aspects of Song Dynasty culture [6]. - New experiences are designed to cater to various interests, including dining, entertainment, and night tours, while new gameplay introduces real-life NPC characters for interactive experiences [6]. - New business models create consumption scenarios that integrate storytelling with commercial activities, enhancing the overall visitor experience [6]. Group 3: Cultural Value Co-Creation - Dongsong Night City aims to redefine itself beyond a traditional tourist attraction, promoting a new paradigm of "cultural tourism + Song Dynasty lifestyle," encouraging visitors to transition from passive observers to active participants and co-creators [9]. - The project emphasizes a dual-directional interaction in cultural experiences, fostering a deeper emotional connection and contemporary transmission of cultural values [9]. - The initiative targets young audiences, creating a cultural habitat that allows for both relaxation and deep engagement [9]. - The establishment of the "Five New + One Heart" system is expected to solidify the brand perception of Shandong as synonymous with the Song Dynasty lifestyle among younger generations [9].
在小人书中读大世界
Ren Min Ri Bao· 2025-06-05 22:02
Core Viewpoint - The exhibition "Palm Qian Kun - The Era Memory in Reading" at the National Version Library's Hangzhou branch showcases the cultural significance of Chinese comic books, also known as "lianhuanhua," which have been a cherished part of childhood for generations, bridging cultural connections between China and the world [2][3]. Group 1: Historical Significance - Lianhuanhua became widely popular in China after the founding of the People's Republic, with notable works like Liu Jiu'er's colored comic "Wu Song Fights the Tiger" winning international awards, marking a significant achievement for Chinese comic artists [3]. - The first foreign award for a Chinese comic artist was won by Liu Jiu'er, who skillfully captured dynamic character movements and emotions in his works [3]. Group 2: Cultural Exchange - The exhibition highlights the international recognition of Chinese lianhuanhua, with artists like He Youzhi showcasing their work in France, which led to a surge of interest in Chinese comics among Western audiences [3][4]. - The reissue of "World Literary Classics Lianhuanhua" by Zhejiang People's Fine Arts Publishing House in 2013 reflects the enduring appeal of these works, featuring adaptations of classics by authors like Shakespeare and Hugo [4][5]. Group 3: Modern Developments - Recent years have seen a revival of lianhuanhua through digital reproduction and international translation, allowing these works to participate in global cultural dialogues [6]. - The release of French versions of Chinese classics, such as "Dream of the Red Chamber," has further solidified the international presence of Chinese lianhuanhua, with positive reviews from notable French publications [5][6].