老街上舞貔貅巡游开道，"猫头狮"贺新春。巡游队伍沿着老街主干道行进，大家不仅可以零距离观赏，还能与非遗传承人互动。 本文转自【央视新闻客户端】； 今天下午，在拥有千年历史的广州增城正果老街，一场融合了非遗巡游、年味市集与古镇风情的迎新春活动正在火热上演，现场可谓是人头攒动、年味十 足。 总台记者 张琦：临近春节，年味儿在正果老街已经拉满。今天，这里正在举办的是围绕"年货、年食、年俗、年欢"四大主题的岭南年味大集。 市集里，18项传统技艺可以沉浸式体验。小小的橄榄核，在非遗传承人的刻刀下，被雕琢成了花篮、船甚至复杂的人物故事。 在整个春节期间，增城各镇街都准备了超50场的"文旅体活动"。从白水寨的登高祈福，到乡村的温泉度假，再到各类果园的生态采摘，可以说全域皆景，活 力满满。 老市集焕新升级 打造消费新场景 春节临近，消费市场热潮涌动，在江西南昌市南昌县，当地集贸市场焕新升级，融合生鲜、餐饮、文化体验，打造新消费场景，吸引市民游客。 这两天，南昌县三江镇集贸市场年味十足，各种摊位上摆满了新鲜蔬菜、时令瓜果，当地特产琳琅满目，米酒、炒粉和牛杂汤等各种锅气十足的美味，让人 垂涎欲滴。不仅本地村民赶集采购年货，还有不 ...

Core Viewpoint - The article highlights the progress and initiatives in rural revitalization in Nanchang, focusing on agricultural development, improved living conditions, and cultural enrichment for local communities [3][4][7][17]. Agricultural Development - Nanchang has increased investment in agricultural technology and developed specialty industries, enhancing agricultural mechanization [3]. - The area has seen a significant rise in the production of local specialties, such as "Huangzhou water chestnuts," with an expected total output value exceeding 10 million yuan this year [6]. - The city aims to maintain a stable grain production of over 4.2 billion jin for 15 consecutive years, with a planned grain sowing area of 5.1179 million mu by 2025 [7]. Improvement of Living Conditions - Nanchang is actively enhancing rural living environments through infrastructure improvements, including road construction and sanitation facilities [9]. - The city has initiated projects to beautify villages, with 98 rural areas selected for environmental improvement, focusing on waste management and road upgrades [9]. - Community initiatives, such as "Happiness Canteens," provide nutritious meals for the elderly, improving their quality of life [11]. Economic Growth and Employment - The collective economy in Nanchang has seen significant growth, with 1,153 administrative villages generating a total operating income of 1.431 billion yuan, averaging 1.2414 million yuan per village [13]. - The "company + cooperative + poverty alleviation household" model has created job opportunities for villagers, allowing them to work locally while supporting their families [13]. Cultural Enrichment - Nanchang has been promoting cultural activities in rural areas, such as sports events and film screenings, to enhance the spiritual and cultural life of residents [17]. - The city plans to continue its efforts in food security, poverty alleviation, and high-quality rural industry development to ensure comprehensive rural revitalization [17].