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成都将举办世运会,要变赛事流量为经济增量
Core Viewpoint - The upcoming World Games in Chengdu is expected to significantly boost the local economy, particularly in tourism and sports-related sectors, while enhancing the region's cultural and sporting profile [1][2]. Group 1: Economic Impact - The Sichuan government aims to improve sports facilities, with a projected 27% increase in per capita sports area by 2024 compared to 2022 [2]. - The 2023 World University Games in Chengdu generated 12.6 billion yuan in tourism consumption, highlighting the potential economic benefits of hosting large-scale events [2]. - The World Games will attract over 4,000 athletes from more than 100 countries, potentially increasing local economic activity through tourism and related services [2]. Group 2: Tourism Promotion - The Sichuan government promotes the region as a cultural and tourism destination, leveraging its rich historical heritage and modern attractions [3]. - Chengdu is integrating various sectors, including commerce, culture, tourism, and sports, to create diverse consumption scenarios around the World Games [4]. Group 3: Service Enhancements for Visitors - Chengdu is enhancing inbound tourism services, including mobile payment options for international visitors through partnerships with major payment platforms [4][5]. - AI translation services are being implemented in key tourist areas to assist foreign visitors, along with bilingual menus in major restaurants [5]. - The city is expanding its tax refund services for departing tourists, increasing the number of refund stores to 429 [5].
成都世运会特许零售店北京首店已开业
Xin Jing Bao· 2025-04-29 04:42
为更好地服务境外游客,成都市进一步提升入境游服务便利化水平。外币支付方面,联合微信、支付 宝、银联国际,推动21个境外电子钱包在蓉实现移动支付,全市5086台ATM机和1306家银行网点可提 供外卡取现、现金兑换服务,重点商户实现外卡支付全覆盖。 新京报讯(记者陈琳)成都世运会(第十二届世界运动会)今天(4月29日)进入倒计时100天。在国新 办举行的新闻发布会上,成都世运会组委会副主席兼秘书长、成都市市长王凤朝介绍,目前,已联动重 点商圈、景区及生活消费平台,开展世运主题营销,提供世运专属优惠、推广世运特许产品,已开设线 下特许零售店(点)超40家,零售店北京首店已于4月27日正式开业。 据介绍,围绕世运会吉祥物"蜀宝""锦仔",累计推出玩具类、徽章类、文具类、生活用品类等16大类 360余款特许商品,衍生开发3D纪念票盲盒、历届世运会会徽纪念套装等特色产品。结合世运赛事日 程,联动重点景区景点,开通赛场到商圈、景区直达专线,打造文旅体验活动场景和优惠线路产品;策 划组织"跟着赛事去旅行"系列活动,持续推出国际消费季、全城消费宠客等促消费活动,进一步拓展跨 界消费新空间。 语言服务方面,在天府国际机场、宽窄 ...