文体旅融合发展
Search documents
苏青携手暖岁末 高原臻品进南京
Xin Lang Cai Jing· 2026-01-10 17:26
9日,两场重头戏同步上演。上午举行的"苏青文旅对接"旅行社合作座谈会上,40余家江苏知名旅行社 与海南州文旅部门、重点景区负责人齐聚,海南州发布《海南州旅游行业发展奖励扶持实施细则》,贵 德国家地质公园、龙羊峡等景区推出专属优惠政策,并现场送出千余张景区门票及消费券大礼包。江苏 全景国旅、途牛旅游网等企业建言献策,五家江苏旅行社当场与海南州景区签订合作意向书,推动协作 从理念走向实践。 同日,"跟着电影去旅行"进高校活动走进南京师范大学。食堂快闪、美食品鉴、非遗展销、藏装体验、 VR虚拟参观等多元形式,让高原风情浸润校园。鲜嫩的牛羊肉、醇厚的牦牛肉干等美食备受青睐,沉 浸式体验让学子们足不出校领略高原魅力,为文旅品牌培育年轻受众。 本报讯 (通讯员 申健 记者 顾植霞) 跨越千里山海,共谱协作新篇。1月8日至10日,"苏青携手暖岁末 高原臻品进南京"海南藏族自治州系列文旅宣传推介活动在南京密集落地,通过政企对接、校园互动、 市民体验三大板块联动,让"山宗水源·大美青海·圣洁海南"的品牌魅力深度绽放,为苏青对口协作注入 文旅新动能。 1月8日,海南州文旅代表团率先赴南京市文旅局拜会交流,详细推介当地以"生态旅游 ...
2025年中国击剑俱乐部联赛总决赛启幕 三千余剑客沈阳争锋
Xin Lang Cai Jing· 2025-12-20 06:43
中国击剑俱乐部联赛是中国击剑协会打造的最高规格品牌赛事,全年共设4站分站赛和1站总决赛。作为 2025年中国击剑俱乐部联赛的收官之战,历经全年四站全国赛鏖战,将有3000余人参赛。 中新网沈阳12月20日电 2025年中国击剑俱乐部联赛(总决赛)12月20日在辽宁沈阳开赛。 12月20 日,2025年中国击剑俱乐部联赛总决赛在沈阳启幕。胡凯 摄 据悉,这是辽宁首次迎来中国击剑协会认证的A级赛事。引进国家级赛事,拉动旅游消费,符合辽宁省 打造文体旅融合发展示范地的政策,同时帮助孩子们以赛促训,为辽宁省青少年击剑爱好者创造了一个 交流学习的平台,更积极响应体教融合精神,进一步推动了辽宁省击剑发展。(完) 现场。胡凯 摄 本次赛事由中国击剑协会主办,沈阳市体育事业发展中心、沈阳市苏家屯区体育局支持,沈阳旋风体育 传媒有限公司承办。赛场内,身着专业剑服的选手们身姿矫健,或轻盈试探、或果断出击,刺击与防守 间尽显"轻如蝶舞,疾如蜂刺"的运动美感,每一次精准得分都引来现场观众阵阵喝彩。 图为比赛 本次总决赛设有花剑、重剑、佩剑3个剑种,男子、女子及团体共12个项目比赛,共有U10、U12、 U14、U16、17+、男40 ...
以群众性体育赛事促进文体旅融合发展
Hai Nan Ri Bao· 2025-12-10 01:09
近日,第一届海南省城市足球联赛(简称"琼超")在海口开赛,作为海南本土体育IP的融合式创新实 践,"琼超"吸引了广泛关注。可以正在上演的"琼超"赛事为契机,推动"体育+文化+旅游"融合发展,带 动消费增长。 王云红 如此一来,群众在观赛之余,可以参与地方非遗展示、特色美食体验等,使赛事从单一竞技活动, 升级为带动餐饮、住宿、观光、文创等多元消费的文旅新引擎,形成"以赛促旅、以旅兴赛"的良性循 环。 "琼超"在前期谋划上做了不少努力。比如,短视频平台上"琼超来了"的前期宣传,吸引了不少省内 外的球迷和游客。要乘着这样的势头,在展现地域文化、推动产业发展上持续下功夫。比如,做好跟 着"琼超"游三亚经济圈等活动;策划好特色观赛路线,让边"看球"边来一场"环岛旅行"成为潮流,助力线 上流量转化为线下经济;通过现场向球迷分享海口的海南粉、儋州的特产米烂等美食,带动比赛场地周 边的餐饮、住宿、文旅等消费,努力让"琼超"成为可移动的"海南文化展示大厅",使赛事观众从"匆匆 过客"变为"从容留客",进而撬动多元产业联动增长。 实践证明,通过构建群众主导模式,建立可持续性运作机制,才能将传统的体育竞技活动转化为全 民参与的文旅 ...
南农晨读 | 农艺筑梦
Nan Fang Nong Cun Bao· 2025-11-20 02:03
Group 1 - "Zhanjiang Bay No. 1" has officially been delivered, marking a significant development in the aquaculture sector in Zhanjiang [3][5][26] - The large-scale aquaculture platform in Zhanjiang accounts for approximately 38% of the province's total, indicating a shift towards deep-sea aquaculture to meet the demand for high-quality protein [26][28] - The third Guangdong Forestry Expo will be held in Meizhou from December 1-3, inviting nearly 400 participating enterprises and buyers, focusing on the theme "Green Beautiful Guangdong, Green Rich People" [10][12] Group 2 - The Guangdong-Hong Kong-Macao Greater Bay Area Agricultural Products Trading Fair will take place from December 12-14 in Guangzhou, marking a significant transformation in the agricultural product circulation system [15][16][18] - The event will also see the establishment of the Greater Bay Area Buyers International Club, aimed at enhancing agricultural product distribution [17][18] Group 3 - The integration of sports and culture is being promoted in Yangjiang, known as the "Kite Capital," with plans to develop branded events and enhance the synergy between sports and tourism [40][42] - The 15th National Games will conclude with a closing ceremony in Shenzhen on November 21, 2025, with favorable weather conditions expected [46][48]
第二届辽宁城市足球超级擂台赛圆满落幕
Liao Ning Ri Bao· 2025-11-16 01:20
Core Points - The second Liaoning Urban Football Super Arena (referred to as "Liao Super") concluded successfully on November 15, with Dalian team defeating Benxi team 4-0 to win the championship [1] - The tournament featured 16 teams from 14 cities in the province and lasted over two months, showcasing 63 matches that engaged local fans and promoted football participation [1] - The event also integrated cultural and tourism activities, with the "Liaoning Football: Beyond Dreams" carnival held from November 14 to 16, attracting numerous visitors and enhancing the synergy between sports and tourism [1] Group 1 - The final match attracted 55,678 spectators, highlighting the event's popularity and community engagement [1] - The tournament aimed to expand new consumption scenarios in sports and tourism, promote football culture, and enhance the image of Liaoning [1] - The event is positioned as a brand event contributing to the revitalization and development of Chinese football [1] Group 2 - Vice Governor Chu Tianyun attended the closing ceremony and awarded the championship trophy to the winning team [2]
跟着十五运会去打卡
Ren Min Ri Bao· 2025-11-14 22:03
Group 1 - The 15th National Games in Guangdong has attracted a significant number of tourists, enhancing local tourism and cultural experiences [2][3] - Tourists are engaging in various activities, including watching artistic gymnastics and participating in local cultural experiences, such as painting at a non-heritage shop [3] - The event has led to an increase in travel packages, with many tourists opting for extended trips to explore the Greater Bay Area, including Hong Kong and Macau [3] Group 2 - The National Games have showcased Shantou's integration of marine resources with cultural and sports tourism, highlighting the region's development [3] - The event has inspired local artists, exemplified by the creation of a paper-cutting artwork titled "Blossoms Under the Basket" by a national intangible cultural heritage representative [3] - There is a noticeable increase in tourism from other provinces to Guangdong, with travel itineraries typically lasting between 4 to 7 days [3]
人民日报:“赣超”这样“长”出风格
Ren Min Ri Bao· 2025-11-03 03:45
Core Points - The Jiangxi Province Urban Football Super League ("Gan Chao") concluded with Ganzhou team winning the championship, attracting over 1.2 million spectators across 66 matches since its inception on July 12, 2025 [2][4] - The league features non-professional players from various backgrounds, emphasizing grassroots participation and community engagement [4][9] - The event has successfully integrated local cultural elements into the match experience, enhancing spectator engagement and enjoyment [5][10] Group 1: Event Overview - The final match of the "Gan Chao" league took place on November 2, 2025, with Ganzhou defeating Yichun to become the first champions [2] - The league has set a record for the highest single-match attendance in Jiangxi sports events, with a peak of 50,168 spectators [2] - The league's operational model involves collaboration between the government and local associations, aiming for sustainable development through community involvement [10][11] Group 2: Community and Cultural Integration - The league has attracted a diverse group of over 550 registered players, with an average age of 23, including students and teachers [4] - Cultural performances during halftime have included local songs and dances, significantly enhancing the match-day experience [5] - The league's popularity has led to rapid ticket sales, with initial ticket releases selling out within minutes, indicating strong local interest in football [7] Group 3: Economic Impact and Sustainability - Despite growing attendance, the league faces financial challenges, with operational costs exceeding ticket revenue, necessitating additional funding [9] - Local governments are exploring ways to integrate the league with tourism and local businesses, such as offering discounts to ticket holders at local attractions [10] - The league has reportedly generated over 100 million yuan in comprehensive consumption, indicating a positive economic impact on the local community [11]
2025年江西省城市足球超级联赛决出冠亚军 “赣超”这样“长”出风格(我运动 我快乐·群众体育赛事观察)
Ren Min Ri Bao· 2025-11-02 22:43
Core Insights - The first edition of the Jiangxi Province Urban Football Super League ("Gan Super") concluded on November 2, with Ganzhou team winning the championship, attracting over 1.2 million spectators across 66 matches since its inception on July 12, achieving an average attendance of over 18,000 per match, with a peak of 50,168 attendees at a single match, setting a record for sports events in Jiangxi [1][3][4] Group 1: Event Overview - The Gan Super League features over 550 registered players with an average age of 23, all non-professional, representing various professions including students, teachers, and taxi drivers, emphasizing grassroots participation [3][4] - The league was established following the success of the Jiangxi Provincial Football Super League in 2021, with plans to upgrade to a city-based format by the end of 2024 [3][4] - The league's organization drew inspiration from the successful "Su Super" league, leading to enhancements in event planning and execution [3][4] Group 2: Audience Engagement and Experience - Initial concerns about attendance were alleviated as tickets for the first round sold out in 20 minutes, indicating strong local interest in football [4][5] - The league incorporated local cultural elements into the match experience, enhancing audience engagement and enjoyment [4][5] - Feedback from spectators has been actively utilized to improve match conditions, such as upgrading facilities and addressing viewer concerns [6] Group 3: Financial Sustainability - Despite growing popularity, the league faces financial challenges, with operational costs exceeding revenues from ticket sales and sponsorships, necessitating additional funding of over 4 million yuan for 10 regular matches [7][8] - Strategies to enhance financial viability include integrating ticket sales with local tourism initiatives, allowing fans to enjoy discounts at local attractions and restaurants [8] - The league has reportedly generated over 100 million yuan in comprehensive consumption, indicating a positive economic impact on the local community [8] Group 4: Future Development - Continuous improvement in event management and youth training mechanisms is essential for elevating the competitive level of the league [9] - Transitioning from government-led initiatives to a market-driven approach is recommended to enhance the league's self-sustainability and growth potential [9]
“赣超”这样“长”出风格(我运动 我快乐·群众体育赛事观察)
Ren Min Ri Bao· 2025-11-02 22:21
Core Insights - The Jiangxi Province Urban Football Super League ("Gan Super") concluded its inaugural season with Ganzhou team winning the championship, attracting over 1.2 million spectators across 66 matches since its launch on July 12, 2025 [1][3] Group 1: Event Overview - The final match of "Gan Super" took place on November 2, 2025, with Ganzhou defeating Yichun to become the first champion [1] - The league recorded an average attendance of over 18,000 per match, with a peak attendance of 50,168, setting a record for single-match attendance in Jiangxi sports events [1] Group 2: Unique Features and Cultural Integration - "Gan Super" features a grassroots approach with over 550 registered players, averaging 23 years old, all non-professional, representing various professions [3][4] - The league incorporates local cultural elements, such as Hakka culture and red culture, enhancing the spectator experience with performances during halftime [4] Group 3: Audience Engagement and Ticket Sales - Initial concerns about low attendance were alleviated as tickets for the first round sold out in 20 minutes, indicating strong local interest in football [6] - The league has actively sought audience feedback to improve the event experience, leading to rapid adjustments based on spectator suggestions [7] Group 4: Financial Sustainability and Economic Impact - Despite growing popularity, the league faces financial challenges, with operational costs exceeding revenues, necessitating a focus on sustainable development [8][9] - The league has initiated strategies to integrate tourism and local commerce, resulting in a 30% increase in nighttime consumption during events and significant boosts in local business revenues [9] Group 5: Future Development and Strategic Goals - Continuous improvement in event management and youth training mechanisms is essential for enhancing competitive levels and brand recognition of "Gan Super" [10] - The goal is to transition from government-led initiatives to a market-driven approach, fostering a self-sustaining model for the league [10]
国际羽毛球运动中心签约落户沈抚示范区
Liao Ning Ri Bao· 2025-11-01 01:05
Core Viewpoint - The signing of the Li Yongbo International Badminton Center project in the Shenyang-Fushun Reform and Innovation Demonstration Zone marks a significant step in promoting the high-quality integration of culture, sports, and tourism, as well as building a modern service industry system in the region [1] Summary by Relevant Sections Project Overview - The project is located in the core area of the Shenyang-Fushun Demonstration Zone, with a total construction area of approximately 55,000 square meters [1] - It will feature high-standard professional badminton training venues and supporting facilities, and will involve the introduction of coach Li Yongbo and a national-level coaching team [1] Services and Offerings - The center will cover various operations including professional youth training, event hosting, cultural experiences, and teaching training [1] - It will also be open to the general public, enhancing the public sports service supply in the Shenyang-Fushun Demonstration Zone [1] Strategic Importance - The project is part of the broader strategy to attract and cultivate modern service industries, with the cultural and sports tourism sector becoming a vital driver for enhancing the vitality of the demonstration zone [1] - Future plans include deepening project lifecycle services to ensure successful operation and promoting the integration of sports with culture, tourism, and education to create new consumption hotspots [1]