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“暖菊润冬”活动:让中西医结合的智慧服务民众健康
Xin Lang Cai Jing· 2026-01-13 12:33
Core Viewpoint - The "Bai Cao Ying Xue · Twenty-Four Flavors Bookstore" and "Warm Chrysanthemum Moist Winter" public welfare activities are being held in Beijing, focusing on integrating traditional Chinese medicine (TCM) with Western medicine to enhance public health services [3][5][6] Group 1: Event Overview - The event features health lectures, intangible cultural heritage handcrafts, and free health consultations, which have been well received by the public [1][3] - Medical professionals from key departments provide free consultations, addressing common winter health issues such as cough, hypertension, and cold body types with tailored TCM and Western medicine solutions [3][5] Group 2: Health Services Offered - The event includes a herbal identification area where participants can observe various herbs and learn about their medicinal properties [3][5] - A tea tasting area offers free samples of warm teas made from ingredients like chrysanthemum, red dates, and longan, aimed at combating cold and dryness [3][5] Group 3: Community Engagement - The initiative aims to bring professional medical resources closer to the community, promoting the concept of "living TCM" [3][5] - The event is designed to attract younger audiences through modern expressions such as short videos and topic challenges, making health culture more appealing [5] Group 4: Future Plans - The "Warm Chrysanthemum Moist Winter" event is expected to continue until January 18, with plans for ongoing innovation in the "TCM+" service model to extend quality health services to more families [6]
设置文创体验区 “中医药+”服务模式创新落地
Bei Jing Shang Bao· 2026-01-13 06:12
Group 1 - The event "Bai Cao Ying Xue · Er Shi Si Wei Shu Fang" and "Nuan Ju Run Dong" was recently held, featuring interactive activities and cultural displays to create diverse experiential scenarios [1] - In the "Handmade Warm Winter" creative experience area, participants made traditional Chinese medicine fragrance cards under the guidance of medical staff, who answered questions about materials, storage, and usage [1] - Daily activities include herbal identification and health knowledge exhibitions, with extended services on weekends to accommodate working individuals, including health lectures and guidance [1] Group 2 - The "Traditional Chinese Medicine + Intangible Cultural Heritage" experience area showcased a collaboration between the national intangible cultural heritage "Yi De Ge" and traditional Chinese medicine, allowing participants to experience the integration of traditional culture and medical wisdom [1]
“书香+健康”!到北京图书大厦“看”中医
Xin Lang Cai Jing· 2026-01-13 04:20
Core Viewpoint - The event "Bai Cao Ying Xue · Twenty-Four Flavors Bookstore" and "Warm Chrysanthemum Moist Winter" aims to promote traditional Chinese medicine (TCM) and health awareness through various interactive activities and free medical consultations, making TCM more accessible to the public [1][6]. Group 1: Event Activities - The event features a "Herbal Identification" area where participants can observe the morphology of Chinese herbs and learn about their medicinal properties [3]. - A "Winter Health Pain Points" chart area provides visual insights into common winter health issues such as exercise misconceptions and dietary mistakes, helping attendees gain practical winter health knowledge [3]. - The "Handmade Warm Winter" creative experience area allows participants to create unique herbal fragrance cards, integrating health concepts with traditional culture [5]. Group 2: Medical Consultations - The "Bai Cao Ying Xue · Health Together" consultation area offers free medical consultations from specialists at Beijing Integrated Traditional Chinese and Western Medicine Hospital, addressing common winter ailments like cough, hypertension, and cold sensitivity [5]. - The hospital aims to bring professional medical resources closer to the community, promoting the concept of "TCM in daily life" [6]. Group 3: Future Plans and Innovations - The hospital plans to continue innovating the "TCM+" service model, extending quality health services to more scenarios and families [6]. - The event also explores modern expressions of TCM culture, including a TCM healing music concert and electronic punk Ba Duan Jin, appealing to younger audiences [6]. Group 4: Lectures and Educational Content - Four lectures are scheduled for the weekend, covering topics such as dietary adjustments for diabetic kidney disease and interventions for internet gaming addiction [7].