九制陈皮

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新会陈皮,岭南寄往丝路的风味信笺|行李箱里的广东手信⑤
Nan Fang Nong Cun Bao· 2025-07-02 10:00
Core Viewpoint - The article highlights the cultural and health significance of Xinhui Chenpi, a traditional dried tangerine peel from Guangdong, and its role in promoting Guangdong's culinary heritage as it is introduced to new markets like Xinjiang [1][4][33]. Group 1: Product Overview - Xinhui Chenpi is a specialty product from Xinhui District, Jiangmen City, Guangdong Province, recognized as a national geographical indication product, known for its health benefits and culinary versatility [17][18]. - The production process involves a unique three-slice peeling technique, natural sun drying, and aging for over three years, enhancing its aroma and medicinal properties [19][20]. Group 2: Health Benefits - Chenpi is praised for its warming properties, ability to regulate qi, strengthen the spleen, and alleviate dampness and phlegm, making it a valuable ingredient in various dishes and teas [12][14][15]. - The concept of "food as medicine" is emphasized, showcasing how Chenpi is integrated into daily meals for health benefits [15]. Group 3: Product Innovations - A range of innovative products derived from Chenpi has been developed, including Chenpi Pu-erh tea, Chenpi coffee, and Chenpi enzyme drinks, catering to modern consumer preferences while retaining traditional flavors [24][25][26][27]. - These products not only preserve the health benefits of traditional Chenpi but also offer convenient and enjoyable consumption experiences [31]. Group 4: Market Expansion - From July 4 to 6, Xinhui Chenpi will be showcased in the Xinjiang region, marking a significant cultural exchange and market expansion effort [33]. - The introduction of Xinhui Chenpi to Central Asian merchants symbolizes a blend of culinary traditions and the potential for new market opportunities along the Silk Road [34].
靠一片陈皮,它凭什么撬动10亿+市场?
Sou Hu Cai Jing· 2025-06-15 14:31
内容来源:2025年5月23日,笔记侠第五代企业家走光团04期《潮汕商业文化美食行》,【柯洲求见】栏目对话佳宝集团掌门人。 分享嘉宾:杨婉如,广东佳宝集团有限公司董事长。 高级笔记达人 |天朗明月 责编| 柒 排版| 沐言 第9012篇深度好文:6747字 | 25 分钟阅读 为此,笔记侠采访了凉果蜜饯行业标杆企业广东佳宝集团的掌舵人杨婉如。 【柯洲求见】栏目 笔记君说: 经营一家企业,很多人都认为只要产品好就够了。但其实,要想打造百年企业绝非易事,在传统行业中实现持续创新更是难上加难。 要想成为行业领军者,靠的不仅是商业嗅觉或市场机遇,更需要战略定力与价值观传承。 作为"陈皮大王"的第二代接班人、九制陈皮制作技艺非遗第五代传承人,她带领这家42年老牌企业逆势增长,将九制陈皮、无花果、酱芒果等单品做到年 销过亿包,更构建起传统企业转型破局的独特打法。 在采访中,杨婉如谈到企业长青的秘诀:比如,百年良知企业的战略定位、既死磕产品配方又大胆试错迭代、供应链共生创新、培养"至诚至真、敢为人 先"的接班人…… 见一流的人,看一流的事,听一流的洞见,以下为【柯洲求见】栏目采访整理内容,希望对你有所帮助。 一、传统企业破 ...