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德国宝马展“中国热”的启示(观象台)
Ren Min Ri Bao· 2025-05-06 21:34
Core Viewpoint - Innovation and progress are the strongest responses to external shocks, enabling companies to adapt and seize opportunities in a complex international trade environment [1][4]. Group 1: Industry Performance - The 34th Munich International Trade Fair for Construction Machinery saw over 3,500 exhibitors, with more than 500 Chinese companies participating, accounting for over 13% of the total [1]. - Chinese companies achieved significant sales, with XCMG selling all exhibited products, Zoomlion securing orders worth 2 billion yuan, and SANY finalizing orders exceeding 3 billion yuan [1]. - The "2024 Global Top 50 Construction Machinery Manufacturers" list shows that 13 Chinese companies made the list, an increase of 3 from 2023, highlighting China's growing influence in the industry [1]. Group 2: Technological Advancements - Chinese construction machinery has undergone a comprehensive upgrade, moving from reliance on imported core components to developing strong domestic suppliers like Hengli Hydraulic and Wuxi Bick [2]. - The introduction of innovative products at the fair included the world's first hybrid all-terrain crane and the largest pure electric crawler crane, showcasing China's leadership in green technology [3]. Group 3: Globalization and Market Strategy - Companies like SANY have established a global presence, with strategic investments in Europe and other regions, allowing for localized product design and flexible capacity allocation [4]. - XCMG's international revenue share has risen to 46.66%, and other companies are also expanding their global manufacturing bases, enhancing their ability to respond to market challenges [4].
Bauma 2025 | 徐工闪耀全球工程机械“奥运会”
工程机械杂志· 2025-04-08 08:03
当地时间4月7日上午,有着全球工程机械行业"奥运会"之称的德国宝马展在慕尼黑盛大启幕。在全球60多个国 家的3200多家参展商中,徐工集团携7大门类的60余款产品惊艳亮相,为全球客户带来"场景+产品"的一体化解 决方案。 此次参展的徐工产品突出"智造+低碳",其中四成是新能源产品,这也与徐工" Solid Innovation for Green Tomorrow 绿色创新 驱动未来"的参展主题紧密呼应。徐工专为欧洲市场研发的全球首款混合动 力全地面起重 机XCA60EV,可完全实现"零排放"作业。摊铺机、铣刨机、轻型压路机等多款明星产品,提供具有全球竞争 力的"智慧全场景"。XZ450E-R水平定向钻可提升导向速度200%、泥浆消耗降低60%。 徐工集团、徐工机械董事长、党委书记杨东升表示,徐工始终秉承"工程科技引领,装备美好未来"的企业使 命,致力于实现可持续发展,为全球客户提供更加高效、智能、环保的全生命周期解决方案。目前,徐工已实 现全系列产品绿色化电动化,"青山绿"新能源产品渗透率达19%。 为精准定位客户需求,赋能当地化服务能力提升,徐工欧洲培训中心正式建立,将从品牌推广、市场销售、服 务保障等方 ...